How to create high impact advertising
How to create high impact advertising

Over the past few articles (more than 50 in fact) we have discussed various ways of how to develop and create good advertising. If you haven't read them all then you should consider doing so now.

By Chris Brewer 18 Jul 2016

Pixabay
The power of long-form content in corporate social responsibility

You can't turn on a screen in 2016 without seeing an example of branded content or native advertising flit across your eyes. Interestingly, while most of the branded content out there is well-produced and indeed entertaining to audiences, it doesn't really hit home as it's just not serving the corporate social responsibility or CSR purpose of bettering the lives of those consumers or even the world around us.

By Spero Patricios 18 Jul 2016

Nigerian IT development agency established by law

A bill establishing the Nigerian National Information Technology Development Agency (NITDA) has been signed into law by the President of Nigeria, Olusegun Obasanjo.

By Jonah Iboma 11 May 2007

Afriville.com's pan-Africanism integration through segregation

Afriville.com, an online community of Africans at home and in diaspora, has recently been rebuilt to further bridge the gap between individual African nations and Africans abroad, whether African American, black British or African Latino. The new tools, content and forums are designed to bring the community even closer together.

2 May 2007

Addressing Africa's 'Missing Link'
Addressing Africa's 'Missing Link'

Making an international phone call or connecting to high-speed internet is beyond the reach of the average citizen of East and Southern African countries* in part because the region is not connected to the global optical fiber broadband infrastructure. The ‘missing link’ explains why the region accounts for less than one percent of the world’s international bandwidth capacity.

18 Apr 2007

Benin to receive further funding for AIDS project

The World Bank has approved credit funding to Benin for a second Multisectoral HIV and AIDS Project (PMLS-2), valued at $35 million (approx R250 million).

10 Apr 2007

Kenya, Burundi and Madagascar secure funds for hi-speed internet

Kenya, Burundi and Madagascar have secured a $164.5 million (approx R1.17 billion) loan from the World Bank to help roll-out high-speed internet networks.

By Muthoni Kariuki 5 Apr 2007

A NEWAFRICA design perspective for Europe
A NEWAFRICA design perspective for Europe

NEWAFRICA, a travelling design exhibition showcasing the latest and most contemporary products from Africa, is said to be the first of its kind in the world, and aims to challenge the prejudices associated with design on this continent.

29 Mar 2007

Pakistani peacekeepers refurbish school in Liberia

Over 200 Liberian students will benefit from a school recently refurbished by United Nations blue helmets, officials from the world body's peacekeeping mission said this week.

22 Mar 2007

Design with solutions in mind
Design with solutions in mind

Having grown up among awful architecture in South London, Cameron Sinclair started the non-profit ‘Architects for Humanity’ when he was 24 years old. Transitional housing for Kosovo's Returning Refugees, HIV clinics in Lagos Nigeria, which incorporate movie theatres, organic farms and encourage input from communities to ensure the most effective solutions.

By Terry Levin 26 Feb 2007

Design is the new gold
Design is the new gold

The contingent of design devotees at the milestone 10th Design Indaba which opened at the Cape Town International Convention Centre in Cape Town yesterday, Wednesday 21 February, is this year encouragingly made up of 56% business decision-makers, with approximately 20% of delegates from destinations as far afield as the Netherlands and Nigeria.

By Terry Levin 22 Feb 2007

Ad network expands into Botswana

Since July 2006, Saatchi & Saatchi has rapidly grown its reach across the African continent, with the addition of offices in Reunion, Madagascar, Mayotte and now, this month, Botswana to its Africa Network. The network includes 13 agencies situated in sub-Saharan Africa with key hubs in Nigeria, Kenya and SA.

31 Jan 2007

ICTs for development start with the people

First Mile is the first step in bringing Internet access to Tanzania’s small farmers, but for it to be truly effective, a number of conditions must first be met.

By Tadaferua Ujorha 18 Nov 2005

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