The ability to manage a team of writers effectively is very important for any successful content marketing strategy. Basically, the goal of a good strategy should be to come up with engaging content, distribute the content effectively and check results on a regular basis. As a manager, you should be able to deliver the necessary resources to launch and maintain an excellent content marketing strategy.
By Charles Mburugu 13 Oct 2015 14:29
Customer Experience "passionata" (definition: people passionate about a specific subject area) and professionals gathered on 6 October to show-and-tell and share their stories. Like a Harley Davidson community of bikers on a breakfast run they strutted their stuff.
Issued by Global CX Day 13 Oct 2015 12:54
Arcade Content's Kyle Lewis directed FUSEG, the new Riky Rick x Cassper Nyovest x Anatii music video.
Issued by Arcade Content 13 Oct 2015 12:20
Fix-a-Form International (UK), the originators of the booklet-label concept, recently held their biennial conference in Brussels with top managers and sales personnel in attendance from their global network of manufacturers. The prestigious 2015 Fix-a-Form® awards ceremony celebrated the globe's best-in-class with five independently judged categories.
Issued by Pyrotec 13 Oct 2015 12:07
One of the most amusing things for me, a digital cynic, is to see how the clevers from the net trash newspapers up, down and sideways, yet when they want their gushing PR releases to get proper traction, then who they gonna call? Not Ghostbusters, but newspapers...
By Brendan Seery 13 Oct 2015 12:00
According to SAARF's latest Commercial Radio Listening RAMS figures, all three Times Media Radio stations have increased their listenership. Tony Mallam, Head of Radio: Times Media Limited tells us how they got this right through differentiation of their offering...
By Leigh Andrews 13 Oct 2015 12:00
We all too aware that everyone hates receiving the dreaded price increase notification but we are proud to say that for four years we have continuously absorbed all the losses caused by the weakening rand, we have not increased our prices since the year 2010. We do, however regret that the time has come to increase pricing on some of our product lines (not all of them). The good news is that we have kept the increases to a bare minimum and we hope this will make very little difference compared to some other increases we are currently experiencing.
Issued by Gazebo World 13 Oct 2015 11:43
Businesses investing in social media must ensure they are investing in the right kind of staff. This is according to Candice Kropf, owner and social media specialist at Social Ideas, who notes everyone these days with an active social media presence is calling themselves a 'social media guru' or 'social media expert', or even 'social media architect'.
Issued by ITWeb 13 Oct 2015 11:05
What if the highly creative pictured themselves as successful business owners? Why is it that so many artistic people have a reputation for being bad with money and have an inability to achieve long-term financial success?
By Nokwazi Mzobe 13 Oct 2015 10:45
Small business owners need to focus on marketing strategy before focusing on marketing tactics. This is the opinion of Donna Rachelson, Chief Catalyst at the Seed Academy, who will be speaking at the upcoming Business Excellence Forum & Awards in November 2015.
12 Oct 2015 12:58
It is the online era, and we have become inherently accustomed to social media and instant communication. Everything is just a click away. Our lives are online and our children's lives are most certainly online. This is the 'tech-led' generation and we need to look at our educational tools and expand on them in order to keep up with modern developments.
Issued by Just Perfect 8 Oct 2015 10:38