The Academy for African Filmmakers (AAF) is a new initiative by Unilever and MOFILM to help young African talent develop their storytelling and pitching skills while working on real live Unilever briefs with the possibility of having their work broadcast.
27 Nov 2014 16:15
CFAO, a specialised distributor and preferred partner of major international brands, serving the high-potential equipment, healthcare and consumer goods markets in Africa and the French overseas territories, has launched its Club of Brands. The launch goes hand in hand with the opening of CFAO's first shopping centre in Abidjan, Côte d'Ivoire in the second half of 2015.
27 Nov 2014 15:11
27 Nov 2014 15:05
Yesterday, 26 November 2014, saw the announcement by Nedbank Group that Nedbank Capital and Corporate will be integrated into a single client-facing, wholesale business cluster. This newly formed cluster will offer the full spectrum of wholesale products under one brand and one leadership team.
27 Nov 2014 14:48
For the first time in South Africa, Checkers joins the world in Black Friday, the world's biggest retail sales promotion, with bargains of up to 50% off a range of selected general merchandise, food and liquor items on Friday 28 November 2014.
27 Nov 2014 11:53
International SMEs are not recognising Africa's growth potential; they prefer to trade with other emerging economies and recent findings indicate that SMEs are expected to generate up to 50% of revenues internationally by 2019.
27 Nov 2014 09:43
Delivery times are an integral part of online shopping. Even in South Africa, retailers offer 24 hour (or even same day) delivery on many goods. Recently, Makro announced a partnership with Sasol to send purchased goods to secure lockers at forecourts, with customers simply typing in a code to get access to their goods. In the digital world, the retail experience has evolved to consist of multiple channels that serve consumers on their platform of choice. The unsung hero in all of this is delivery, without which online shopping could not have become the success it is today.
27 Nov 2014 09:09
This is The Coca-Cola Company's international call to join efforts in helping end mother-to-child transmission of HIV with the launch of a new campaign in partnership with (RED), titled exactly that: "Share the sound of an AIDS-free generation".
27 Nov 2014 07:00
Email newsletters are the medium most commonly used by companies to communicate with prospective customers and current customers. The goal of this communication is to educate, inform and persuade customers to visit them again...
By Dries Badenhorst 24 Nov 2014 14:00
It's that time of the year again, when a lot of corporates go out to give Christmas parcels to the needy. They give away food parcels, clothes, toys and school uniforms, fix schools, donate funds and everything in between. They task their PR agencies to create publicity around this razzmatazz and the agency gets measured on how much publicity they got. And if the CEOs get to be interviewed on one or all the morning TV shows, they are sure as hell keeping the account for another year.
By Bonnie Ramaila 24 Nov 2014 10:15
There comes a time when those much-loved classics start to look a little dated. Advertising's no different, with Cremora the latest in the clutch of brands to come up with an ad revival a few weeks ago...
By Leigh Andrews 21 Nov 2014 08:00