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#KfmNoTalkTuesday with WIMPY
On Tuesday 22 April Kfm is going to go presenter-free. Listeners will play a part in calling the shots on the day as listeners' tweets will decide on the content and music requests.
Listeners have been actively engaging with the campaign, impacting on Kfm's Twitter following which has seen numbers already increasing in the past two weeks since launching this fun campaign. Listeners have been given the opportunity to choose their favourite songs on the stations existing platform "Listener Driven Radio (LDR) which automatically gave them entry into the competition where they stand a chance to win a share of cash.