How the media used tech to cover the #Capefire - 9 Mar 2015By Rod BakerThe fires that devastated large areas of the Cape Peninsula last week were covered extensively. Now, Stuart Thomas reports on the drones, maps and social networks SA's tech-savvy media used to report on the #CapeFire. Moving to fires that rage internally, Tiffany Markman is amazed by the fact that when it comes to business writing unless you are ready for a whole world of drama, you can't really say what you mean or say what you want to say. So she's come up with some sanitised wording that in other words allow you to engage with clients without any drama. Next, Leigh Andrews has a message - from her, TuYu - and it takes just one click to tick, giving you a better way to incentivise staff without the annual 'good work' certificate, impersonal 'thumbs up' icon or 'smiley face' tacked to a message. And to end with more food for thought, Nola Bond has some useful advice on protecting IP in campaign tendering. | Rod Baker
Rod Baker is Content Director at Bizcommunity.com. A journalist since before computers, he worked on a wide range of magazines and, in his youth, rose through the ranks from being a lowly and abused sub-editor, to a high and still abused editor and publisher. He has been editor and publisher of a number of magazines, as well as a newspaper. He has edited many books, and written a number too. Email him at moc.ytinummoczib@dor. |
