In the 1970s, people were served about 300 ads a day. Today it's about 5,000 ads a day. It's a product-polluted world with smart consumers, where it's no longer about differentiation, but about multiple and meaningful connections, says Carmen Murray, founder of Boo-Yah!...
Jessica Tennant 2 Feb 2018
There's a growing opportunity for South African digital businesses to harness the power of print to build their credibility, says Vaughan Patterson...
Vaughan Patterson 4 Aug 2017
As virtual reality (VR) experiences become more prevalent and impressive, are we using VR for VR's sake?...
David Limbert 1 Aug 2017
I chatted to Michael Farmer of Farmer & Co, author of the bestseller Madison Avenue Manslaughter and numerous articles on the state of the advertising industry, at the One Club's One Show Educators' Summit, part of their Creative Week...
Ann Nurock 9 May 2017
The first digital photograph dates back to 1957. Today, more pictures are taken every two minutes than throughout the whole of the 1800s. And the vast majority of those are by people recording their lives and experiences, not brands or organisations.
Izzy Pugh 29 Mar 2017