[Portia Sokkie] The importance of Human Resources (HR) in an NGO as a means of ensuring sustainable growth for an organisation cannot be overemphasized, as it is the fundamental strength upon which people; strategies, processes and operations are based.
12 Apr 2013 05:03
[Brian Berkman] The staggering increase in rhino poaching globally has many corporations placing rhino-saving programmes on the top of the CSI agendas, and &Beyond has stepped up to the plate...
15 Mar 2013 05:23
[Su-Mari Du Bruyn] There is always some unpalatable job in any business that needs to be done in order to keep the wheels turning. It is a job generally characterised by no one noticing when it is being done right, but with absolutely everyone complaining the moment that things go wrong.
8 Mar 2013 09:50
[Chris Moerdyk] There has been a considerable amount of criticism of South Africa's basic education in recent years. Some has been justifiable and some ill considered.
5 Mar 2013 06:10
[Caroline Lowings] What does sustainability mean and what does it require?
23 Feb 2013 09:30
[Dave Nemeth] No matter how slow off the mark, we have all come to the realisation that, no matter what line of business we are in, drastic measures are needed in order for us to not only increase market share but also to survive. It is not, however, all doom and gloom and for those who are embracing innovation and prepared to experiment with new ideas, a lot of opportunity awaits to reconnect with consumers and rise above the negative economic factors.
30 Jan 2013 10:44
[Mike Silver] It's that time of the year where agencies are asked to haul out the old crystal ball and provide pearls of thumb-sucking wisdom. Before we do so, it would be wise to see how history might repeat itself. Reflecting briefly, for experiential marketing, 2012 was quite a year locally and abroad. Oh, and mazeltov on surviving the Mayan apocalypse - it was touch-and-go for a second there.
29 Jan 2013 11:18
[Gisele Wertheim Aymes] The world is more interdependent and interconnected than ever before. Technology is ensuring the free flow of ideas, information and energy; creative co-operation and influence; and is bringing change across the globe that is happening at an unprecedented and accelerated rate.
25 Jan 2013 12:59
[Gareth Pearson] A transformation is in motion amongst shoppers and retailers country-wide. Consumers are becoming more discerning and demanding, and retailers and manufacturers are under pressure to innovate, offer quality and savings - all in one eco-friendly package! Here are some interesting trends for the retail sector that I've identified for 2013.
23 Jan 2013 12:48
[Thomas Kolster] There's a transformational shift happening and it's picking up pace in the New Year. Business and its far-reaching (some might say overreaching) arm, advertising, are becoming more responsible, more caring and more sustainable.
22 Jan 2013 10:53
[Abey Mokgwatsane] How does your brand break through the clutter? If you're in the business of understanding and catering to the evolution of consumer needs, desires and expectations, look front and centre. Here are my predictions for 2013...
18 Jan 2013 12:05
[Karen Ashwin] In reviewing the past few years from an events perspective, I'm tempted to ask: "Where did all the fun go?" As both the South African and the international events industries have grown, developed, matured and become increasingly competitive - all within the context of the global economic crisis - I might be forgiven for thinking that the game plan has changed.
16 Jan 2013 10:40
[Bradley Maseko] The following is a breakdown of social media marketing trends for 2013.This year I take a look at both
external (the youth market) and
internal (business marketing efforts) trends that I predict will play a crucial role in further cementing the role of social media marketing in the overall marketing strategies for most brands and businesses seeking to effectively engage the youth market through social media platforms.
15 Jan 2013 01:02
[Anton Ressel] So why is accessing finance such a challenge for most SA businesses? Non-profits and social enterprises seem to be taking particular strain.
7 Nov 2012 05:11
[Maja Rode] On Sunday, 7 October 2012, I was one of 20 000 runners that traversed the substantial divide between Sandton and Alexandra as part of Nike's '
We Run Jozi' 10km race. Despite the impeccable organisation, challenging route and fantastic vibe, crossing the finish line left me feeling strangely empty.
9 Oct 2012 09:15
[Nick van Rensburg] Over the years, Anglo American's enterprise development arm, Zimele, has discovered a pool of businesses and individuals in various communities with the entrepreneurial capacity to be incorporated successfully into its supply chain.
1 Jun 2012 10:01
[Edward Fisher] Nando's has always been agile and, as technology enhances the turnarounds on production time, it has become even better at flighting ads in the immediate wake of the people and events that it satirises. But here comes the real rub... (pun unintentional...) Santam, on Tuesday, 24 April 2012, has responded to Nando's parody with its own [video].
24 Apr 2012 14:49
[Maja Rode] Kony 2012 has undoubtedly become one of the most successful social media-driven marketing campaigns to date, primarily because the public doesn't seem to look at it as a marketing campaign at all. If brands and their causes really do want to compete with Kony 2012, they will have to bear a few important things in mind.
14 Mar 2012 11:12
[Sarah Britten] Do you have a favourite example of how marketing can have a positive impact on the world? I never hesitate when I'm asked that question: the Outsurance pointspeople. Social good meets brand awareness and affinity: it's a win-win situation.
7 Mar 2012 14:51
[Anton Crone] Coincidentally, while thousands at
Design Indaba last week were being inspired by bold urban design that challenges our thinking, the former mayor of Bogota, Columbia, was challenging urban development policies at a conference in Stellenbosch.
Screened during the Design Indaba week, the documentary
Urbanized expounded on Enrique PeƱasola's initiatives. As bold and controversial as these are, the benefits to the citizens are profound. As he states, "We invested in people."
5 Mar 2012 16:31
[Terry Levin] One of the dominant themes to have emerged from
Design Indaba 2012, held as usual during the last week of February, at Cape Town's CTICC, might be said to be one of a new kind of assisted or enhanced intelligence - with almost every presenter demonstrating the new narrative and emotive potentials of digital interfaces to connect.
5 Mar 2012 14:04
[Herman Manson] It seems like graphic designer
John Bielenberg will not be defined solely by his creative credentials. And there are plenty of those, including armfuls of awards, exhibitions, honorary degrees and fellowships. Bizcommunity.com had a chat with this
Design Indaba 2012 speaker.
29 Feb 2012 12:19
[Herman Manson] Cape Town is gearing up to host one of the world's premier design conferences - the
2012 Design Indaba. Design Indaba regular and Pentagram partner
Michael Bierut will MC this years' event alongside
Michelle Constant and
Khaya Dlanga. The conference takes place 29 February-March 2012 at the CTICC and the expo (which is open to the general public) takes place 2-4 March 2012.
24 Feb 2012 11:35
[Rose Setshoge] Wimpy's recent Braille burger campaign from MetropolitanRepublic is a reminder of some important aspects that should be incorporated in most new campaigns for winning results. Several of these include the significance of paying attention to the market, incorporation of social issues and most importantly, simplicity. [video]
25 Jan 2012 15:30
[Terry Levin] Looking for trends to follow in 2012? Why not just invent one and then get as many people as possible to subscribe to it via as many media and devious means as you can dream up to get it trending? Voila, instant trend! Call it Like-ness... or the year of rampant individualism.
24 Jan 2012 15:15
[Jason Levin & Jessica Oosthuizen] South Africa's young consumers are more savvy and demanding than ever before. Not surprisingly, marketers have to work harder and smarter to make their brands compelling to kids, teens and young adults. 2012 stands for pace, progress, challenge and increased 'prosumer' power. Here are 10 whats and hows, ending with some of the hottest youth brands to look out for this year.
23 Jan 2012 13:32
[Karen Phelan] There are a number of trends forecast for 2012 that will have an impact on all facets of the media-marketing arena.
18 Jan 2012 15:59
[Darren Woolley] The world is sitting in a now familiar state of uncertainty, with debit crisis, stagnant established markets and emerging growth markets and continued pressure to deliver increasing returns. In the face of this uncertainty and continuing increase in fragmentation and complexity, marketers will need to strategically develop more flexibly responses to deal with a range of conundrums.
18 Jan 2012 14:47
[Thomas Kolster] Despite a dire economic outlook for the world economy, I'm looking forward to 2012; it's going to be an exciting and positive year. Countries and companies alike might panic and turn their backs on sustainability, asking with a tremble in their voices: Is the well-being of people and planet really a luxury we can afford in these tough times? But, there are reasons to be optimistic. Here are 12 trends that will change your business for the better
12 Jan 2012 14:52
[Odette van der Haar] 2012 promises to be just as eventful as ever, as the advertising profession continues define and redefine its operations and creativity. I expect to see the following 12 trends and industry issues emerging in 2012. [multimedia]
12 Jan 2012 13:57