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Federico Rostagno © –
ABC Q1 2017: A mixed bag

The first quarter 2017 Audit Bureau of Circulations of South Africa's ABC figures released this morning show the trend of the decline in newspaper and magazine sales continues...

By Danette Breitenbach 10 May 2017

(c) Yulia Grogoryeva -
A glimpse into the online newsroom

On day two of the National Prisa Conference, journalist, media consultant and trainer Marion Scher shared insights on managing news in digital media, how this has changed and stayed the same, and the relationship between public relations (PR) and the media in this regard...

By Jessica Tennant 8 May 2017

Fei Wong © –
Real-time advertising can catapult newspapers to greater revenues

Publications can improve advertising revenues if they take advantage of real-time print adverts and that will help not only their ailing fortunes but the ailing fortunes of publishing printers, too...

By Vaughan Patterson 18 Apr 2017

#BrandManagerMonth: Re-brand just the beginning for Change News
#BrandManagerMonth: Re-brand just the beginning for Change News

Local good news portal Marketing CSI South Africa (MCSISA) recently underwent a rebranding exercise that saw the platform renamed to Change News...

By Sindy Peters 29 Mar 2017

(c) dvarg -
The book publishing industry – marketers, here's one chapter you need to read

The recent South Africa mission to Davos-Switzerland with its theme: 'South Africa is open for business', got me thinking. What happens then when with the best marketing strategy and a good product, you still have your target market not coming to engage despite your ‘open for business' sign with its entire neon glow?

By Thamsanqa Malinga 29 Mar 2017

(c) georgejmclittle -
10 ways publishers can increase and sustain website visitors

After almost a decade in the marketing and publishing industry, Greg Mason shares the common mistakes publishers make and how they can sustainably grow their audience...

By Greg Mason 28 Mar 2017

Terena le Roux keeps the Ideas/Idees flowing
Terena le Roux keeps the Ideas/Idees flowing

Following the announcement of bilingual Ideas/Idees magazine being closed down by Media24 late last year, editor Terena le Roux approached management to transfer ownership into her name. Now the owner of startup publishing company IdeesFabriek (Ideas Factory), Le Roux says it really was that straightforward...

By Jessica Tennant 22 Feb 2017

Bespoke textbooks offer printers respite from the revenue-eliminating e-book model
Bespoke textbooks offer printers respite from the revenue-eliminating e-book model

Publishers have made their bread and butter off textbooks for longer than students have endured on microwave noodles and crackers...

By Vaughan Patterson 8 Feb 2017

[Newsmaker] Lerato Tshabalala - editor of The Afropolitan
[Newsmaker] Lerato Tshabalala - editor of The Afropolitan

Lerato Tshabalala has been appointed as the new editor for The Afropolitan magazine. She's set to bring a fresh new editorial outlook to the publication, which readers have been enjoying for the past 10 years.

By Beverley Klein 18 Jul 2016

Book writing 101
Book writing 101

I've always wanted to write a book, I even attended one of those free book writing seminars. I was thinking seriously about putting pen to paper when I mentioned my plan to a client and she suggested I create a book...

By Nokwazi Mzobe 30 May 2016

The science of baking
The science of baking

The act of buying a new brand is not revolutionary. It is not a huge event in people's lives. It is not the road to Damascus. It is more akin to a little nudge, give it a go type of thing...

By Danette Breitenbach 25 Nov 2015

Image via Pexels
[TrendTalk] Amazon's new 'billboard' book store

Amazon just opened its first book store in Seattle stocked with books at the same discounted price as on its website. Is this a new disruption for the book publishing industry or just a giant interactive billboard for Amazon..?

By Louise Marsland 6 Nov 2015

[NewsMaker] Lesley Waterkeyn
[NewsMaker] Lesley Waterkeyn

Lesley Waterkeyn is the founder of Colourworks marketing agency. She has launched 'Over the Rainbow', a social enterprise aimed at empowering new South African entrepreneurs, with education specialist Sandy van Dyk...

By Louise Marsland 7 Oct 2015

Building data journalism products with users in mind
Building data journalism products with users in mind

It's a truism, albeit an often neglected one, that journalists should write stories for particular, defined audiences, not for themselves, their peers or some fondly cherished but imaginary ideal reader...

By Chris Roper 4 Aug 2015

Find bright new ways to connect to readers
Find bright new ways to connect to readers

News reporting followed a tight style and format for decades, largely driven by technology and deadlines. We call it the inverted pyramid: the most important information should be at the top of a report and the material that can most easily be cut out sits at the bottom...

By Anton Harber 31 Jul 2015

Great marketing advice for people too scared to start their own business
Great marketing advice for people too scared to start their own business

At last I have found a marketing book written specifically for would-be entrepreneurs and all those people who really want to start their own businesses but are just too terrified to take the plunge.

By Chris Moerdyk 22 Jul 2015

[NewsMaker] Deshnee Subramany
[NewsMaker] Deshnee Subramany

With the launch of Kagiso Digital's NOW.co.za online news portal aimed predominantly at the millennial generation, Deshnee Subramany has been appointed editor of NOW...

By Louise Marsland 22 Apr 2015

Latest from the research front
Latest from the research front

The latest release of the All Media and Products Survey (AMPS), released today by the South African Audience Research Foundation (SAARF), shows overall stability of the media...

By Chris Brewer 2 Apr 2015

Road Tripping Namibia
Road Tripping Namibia

Road Tripping Namibia, by Fiona McIntosh, Shaen Adey, Willie Olivier, Ron Swilling, Katy Sharpe and Nick Buys, will open your eyes to Namibia...

By Henrie Geyser 18 Mar 2015

Cape-based companies and individuals have a well-established record of giving generously - wherever the fire occurs. (Image: Public Domain)
Why newspapers and magazines are giving print a bad name

Print is by no means dead. Far from it. The growing perception that it is dying falls squarely on those newspapers and magazines that seem to have some kind of death wish...

By Chris Moerdyk 13 Mar 2015

Book Review: Things ewe never kn'ewe about South African place names
Book Review: Things ewe never kn'ewe about South African place names

Things ewe never kn'ewe about South African place names, by Ann Gadd, and reviewed by Motoring Editor Henrie Geyser, takes you from Baardskeerdersbos to Tweebuffelsmeteenskootmorsdoodgeskietfontein - and all points between...

By Henrie Geyser 18 Feb 2015

Aerodrome launches limited edition journal
Aerodrome launches limited edition journal

On Saturday, 20 September, many of Cape Town's bibliophiles spent a cloudless spring day at the city's annual Open Book Festival. But a number of them also came to Warren Editions, a professional printing studio, for the launch of Aerodrome's inaugural journal.

By Eugene Yiga 13 Oct 2014

Tracy Gilpin
You're never too old to spy

South Africa boasts two Nobel Prize winning authors but has never produced a John le Carre or Ian Fleming. Strange, when the success of South African intelligence operations have, from time to time, been the envy of intelligence agencies the world over.

By Tracy Gilpin 1 Oct 2014

Sandra Roberts
The one trick that hones your writing in seven ways

Q: What is the fastest way to improve my writing? A: Get another writer to be your critic. It's that simple.

By Sandra Roberts 25 Sep 2014

Why I'm #TeamOxfordComma
Why I'm #TeamOxfordComma

"Who gives a f*&% about an Oxford comma?" asks indie pop band Vampire Weekend in their hit song, "Oxford Comma". Quite a few people, it seems. This was evident a few years back when news broke that the University of...

By Leigh Crymble 19 Sep 2014

Road tripper's guide to farm stalls
Road tripper's guide to farm stalls

There are hundreds of farm stalls all over the country, some loved and easy to find and other gems lesser known. Well, here's a guide to help you find them.

By Henrie Geyser 29 Aug 2014

Home sweet Hemelhuijs
Home sweet Hemelhuijs

Ever since it opened back in October 2010, Hemelhuijs has been a restaurant of many faces. Now, as the seasons change, artist and chef Jacques Erasmus has transformed the Cape Town eatery (a finalist for Eat Out's Boschendal Style Award) once again.

By Eugene Yiga 28 Aug 2014

[NewsMaker] Evans Manyonga
[NewsMaker] Evans Manyonga

There's a new editor in town to take note of as he'll be heading up one of the most important business magazines in the world here in South Africa the launch of Fast Company South Africa...

By Louise Marsland 20 Aug 2014

Marion Scher
Can magazines survive?

Looking at hard-copy magazine sales today is depressing and even more so when we see magazines such as O, The Oprah Magazine South Africa edition and many others over the the last few years falling away...

By Marion Scher 5 Aug 2014

Pierre Cassuto
From broadcaster to coffee shop - the new role of the digital publisher

Many marketers still think about advertising in digital media in the same way as they thought about placing ads in traditional media...

By Pierre Cassuto 28 Jul 2014

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