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Africa - the final frontier

In expanding and marketing products and services into Africa, business owners need to keep in mind that the continent of Africa has 53 countries, hundreds of languages and various cultures, making it a complex task.

By Sumesh Rahavendra 29 Sep 2014

'Beyond Retail' for Africa

Professional services firm, Deloitte was a title sponsor of the inaugural World Retail Congress Africa, held last month in Sandton. I spoke to Ilse du Toit, a manager within the Strategy & Innovation practice at Deloitte Consulting.

By Danette Breitenbach 17 Dec 2013

[2013 trends] Africa's dynamic markets

The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.

By Obaika Consulting Team 31 Jan 2013

How to contribute to Bizcommunity, from op-ed pieces to news

Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity.

Issued by Bizcommunity.com 3 Oct 2011

Bizcommunity launches new dedicated sectors, newsletters

Bizcommunity.com - South Africa's largest online B2B publisher - is set to grow even more with the introduction of 16 new content channels, with weekly newsletters, as from last week Tuesday, 20 September 2011.

Issued by Bizcommunity.com 20 Sep 2011

Women like to smell how they feel

CHICAGO, US: While factors influencing fragrance purchase for women, such as price, celebrity endorsement or season may be well known, latest research from Mintel reveals that the biggest influence may not be a fixed factor.

8 Nov 2010

Festival of Media Latam Awards 2010 shortlist announced!

MIAMI, US: Latam's jury of advertisers, media specialists and advertising experts has deliberated over work from 44 agencies across 11 countries in Latin America - covering entries from 77 brands in total. A shortlist of 45 entries has been announced.

22 Oct 2010

Eurobest 2010: Design, Craft, Media, PR & Integrated juries

HAMBURG, GERMANY: The remaining jury members have been named for Eurobest 2010, one of Europe's principal creative advertising and communications festivals honouring and celebrating European creative excellence across all major disciplines.

21 Oct 2010

'People like their products to come from a clear somewhere'

LONDON, UK: Provenance and Marketing: Robin Lauffer discusses the nature of brand heritage. Should brands proclaim their history proudly? Or does trading on past successes come with unwanted baggage?

By Robin Lauffer 6 Sep 2010

Counterfeits on Zim's market

Zimbabwe's manufacturers are grappling with a surge in counterfeit consumer products on the retail market, ranging from food items to farming inputs.

By Dumisani Ndlela 22 Feb 2010