#YouthMonth

#WTMA18: Six trends driving growth and change in African tourism

Each region is different and coping with different tensions. Mature economies have been struggling to maintain positive growth, and emerging markets have had their own challenges to deal with...

By Cari Coetzee 3 May 2018

VR and digital video storytelling as top marketing tools for 2018

Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else...

By Leigh Andrews 19 Apr 2018

Marketing Virgin Atlantic: Challenging the status quo with flair, passion and love

"I love that we, at Virgin Atlantic, are always taking calculated risks - we're always pushing the boundaries, but with the customer's best interests always in mind."

By Cari Coetzee 5 Apr 2018

Facebook launches Trip Consideration tool

Facebook recently rolled out a new ad-optimisation programme called Trip Consideration. The new tool is only applicable to travel-related companies and offers an opportunity to turn travel intention into conversion...

14 Mar 2018

Film tourism profitable to cultural, creative economy

With film contributing R5.4bn to the GDP and providing 25,000 full-time equivalent jobs, film tourism can become a lucrative part of the creative industries and can play an important role in advancing other creative sectors.

12 Mar 2018

Emirates goes behind the scenes for International Women's Day

The video shows Emirates' female employees carrying out all key activities for the operation of flight EK 225 from Dubai to San Francisco. A team of over 75 women from more than 25 nationalities worked on the flight...

9 Mar 2018

Carlson Rezidor rebrands to leverage international brand equity of the Radisson name

"The creation of the Radisson Hotel Group is an evolution of our long-term partnership with the Rezidor Hotel Group. Together, we are clarifying and executing a new brand architecture to create more value for our guests and owners."

6 Mar 2018

New app a digital gateway to Abu Dhabi heritage

The Department of Culture and Tourism Abu Dhabi is set to launch a 'one-stop' digital information platform initiave on cultural experiences in the emirate of Abu Dhabi on 27 February 2018...

14 Feb 2018

What travel marketers need to know about Facebook's News Feed change

In your dual role as travel marketer and Facebook consumer, the news that Facebook is going to 'clean-up' your News Feed will likely be met with a mix of joy and despair...

By Natalia Rosa 16 Jan 2018

#MeTourism: The hidden costs of selfie tourism

Research shows that it is not age, but the dark triad of personality traits - narcissism, Machiavellianism and psychopathy that push people to pursue selfie glory regardless of the result...

By Marianna Sigala 5 Jan 2018

CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism

CNN International Commercial's (CNNIC) 'Go There Media Fund' provides travel and tourism expertise to distressed destinations and countries recovering from natural disasters...

7 Nov 2017

#NewCampaign: $15m Emirates campaign opens up a world of good times

Emirates has launched a $15m campaign to inspire travel and promote the airline's network of global destinations. We go behind the scenes of the campaign with Boutros Boutros...

By Cari Coetzee 24 Oct 2017