In the 1970s, people were served about 300 ads a day. Today it's about 5,000 ads a day. It's a product-polluted world with smart consumers, where it's no longer about differentiation, but about multiple and meaningful connections, says Carmen Murray, founder of Boo-Yah!...
Jessica Tennant 2 Feb 2018
The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...
Megan Bowman 19 Jan 2018
On his visit to South Africa for the MMA (Mobile Marketing Association) Forum in Johannesburg on 2 November and Mobile Monday in Cape Town on 6 November, Adam Pattison, vice president, Americas & EMEA at BBM Messenger, shared insights into chat or dark social and how this is shaping the mobile economy...
Jessica Tennant 20 Nov 2017
LONDON, UK: King Digital Entertainment, the British developer behind the wildly-addictive mobile game Candy Crush, said that it could be valued at up to US$7.6bn in its eagerly-awaited upcoming flotation.
13 Mar 2014
LONDON, UK: The head of Royal Bank of Scotland admitted on Tuesday (3 December) that it had failed to invest in its information technology systems for decades, after a glitch left customers of the state-rescued bank unable to access cash for three hours.
4 Dec 2013
LONDON, UK: British publisher Pearson and Germany's Bertelsmann have completed a deal to create a publishing firm, Penguin Random House, the parent groups announced on Monday (1 July).
2 Jul 2013
LONDON, UK: Leading independent digital marketing agency, Greenlight, has been ranked one of the UK's top digital agencies in a report published by Econsultancy, the digital marketing and best practice community and publisher.
21 Jun 2013
LONDON - A senior British lawmaker on Thursday (16 May) described Google as "evil" and accused the US internet company of unethically avoiding paying vast amounts of tax in Britain.
17 May 2013
LONDON, UK: A top Google executive on Monday (22 April) insisted that the company's "key" role in developing Britain's electronic commerce should be taken into account in the row it faces over its controversial tax arrangements.
23 Apr 2013
LONDON, UK: UK retail is set to grow by 1.8% in 2013 with total retail spend hitting £300.7 billion - though this is nowhere near the pre-recession growth levels it is the highest rate of growth since the recession began. However this is largely down to rising prices, according to a report from SAS, the leader in business analytics software and services, and Verdict called How the UK will shop in 2013.
21 Jan 2013
Riverbed study reveals online retailers need to increase website performance during holiday season to retain customers.
9 Dec 2012
LONDON, UK: From a net increase in 2009 of 1.2%, multiple retailers have for the second consecutive period shown a decline in their numbers, from -0.25% in 2011 to -1.4% in the first half of 2012. This is a net reduction of 953 shops in the first half of 2012 compared to 174 shops in the whole of 2011.
24 Oct 2012