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Unleash your communication potential - Quo Vadis Communications A specialist organisational communications course, to be held in KwaZulu-Natal next month, will equip participants in strategic and creative skills to ensure optimal ways in releasing the power of organisations. 3 Jul 2008 13:24
Latin America - growing in popularity as a global sourcing location [Ed Thomas] The use of global delivery models is now common practice within the business process outsourcing (BPO) market and Latin America is becoming an increasingly popular destination for IT services and BPO vendors who are looking to provide low-cost services to clients. 3 Jul 2008 06:00
Seven email tactics for driving traffic to stores [Chad White] Recently an Email Experience Council member asked me whether retailers should drive sales online or offline with their email marketing. 30 Jun 2008 06:01
Humanizing the online customer experience If shoppers got the same kind of experience in real-world stores that they've come to expect online, sales floors would soon become a sea of empty shopping carts - and, despite fuel prices, customers would be pulling out of parking lots in droves to head for the competition. 24 Jun 2008 08:13
Slashdot cofounder on the self-cannibalization of online advertising "The next evolution [in online advertising] will be behavioral targeting, compared with contextual targeting. Right now, throwing up an ad from a financial service company, for instance, next to an article about banking is primitive, really. What these companies who advertise really want to know is who these people are who are reading the articles and how can they target them," said Jeff Bates, cofounder of Slashdot. 23 Jun 2008 12:32
Contact centre concerns [Peter Ryan] Contact centre pricing and attrition levels are worrying outsourcing providers globally. 19 Jun 2008 06:12
It's mobi click! Global Mobile Yellow Pages launched in Cape Town. 11 Jun 2008 10:48
Markex Parasol special - Right Stuff Right Stuff will be exhibiting at Markex and World of Events 2008, where we will have several of our portable advertising products on display. The show runs from 10 to 12 June 2008 at the Sandton Convention Centre. In conjunction, we will be running a special on the 1.9m Parasol for the month of June only. 10 Jun 2008 13:31
Intersecting commuters to create opening awareness Game recently contracted Primedia@Home's Intersect Direct team to aid the launch of two new stores in Richards Bay and Potchefstroom and create an awareness of the retail chain's opening specials. 10 Jun 2008 10:58
Software giant's collaborative contact centre push [Rich Tehrani] There is a level of excitement in the call centre space I haven't witnessed since VoIP (Voice over Internet Protocol) began transforming the call centre into the contact centre. Over the years, we have seen technology after technology change the way contact centres work, and we are at the point today where IP communications affords us the opportunity to distribute call centres and agents at will. 9 Jun 2008 11:27