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 | PERCY SHANGASE Percy Shangase, managing owner of Mashuku Marketing Solutions, writes that the repercussions that Clicks is currently undergoing are as a result of not conducting ad-testing, exercising due diligence and at the very least understanding their markets... read |
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| Branding |
 | The 2020 Africa Brand Summit is hosted in early October 2020, 5th to 8th, as a virtual and an in-person hybrid event... Read |
| Digital |
 | As South Africa settles into lockdown level 2, many businesses in the hospitality and travel sectors are struggling to differentiate themselves as they compete for the limited spend of a still wary public. Incubeta specialists look at practical digital tips to help local venues attract customers... Read |
| Marketing |
 | NONHLANHLA KOZA, ISSUED BY OLIVER There are many ways to assess the impact of a marketing strategy on customer satisfaction levels but using bottom-line numbers as the ultimate indicator no longer cuts it... Read |
 | ISSUED BY DMASA In a 2018 article in AdAge, MediaLink chairman and CEO Michael Kassan was quoted as saying: "Nobody has a crystal ball and nobody can say the agency of the future will be this way or that way..." Read |
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| Newspapers |
 | ISSUED BY MAIL & GUARDIAN MEDIA Mail & Guardian's Athandiwe Saba and eNCA's Thembekile Mrototo will lead this years virtual reveal on 10 September at 7 pm, with 11 categories to award - along with 2020's special 12th category, Frontliners, highlighting heroes of the response to Covid-19... Read |
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 | indaHash is an influencer marketing company which has developed one of the most powerful influencer CRM and marketing platforms used by some of the world's largest brands and agencies. |
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John C. Maxwell "People buy into the leader before they buy into the vision." |
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