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 | JESSICA TENNANT read |
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 | JESSICA TENNANT Ahead of this year's IAB Summit, taking place 30 May at the Joburg Theatre in Braamfontein, we interviewed speaker Gareth Lloyd, head of Research and Analytics at 24.com, a division of Media24, to find out what to expect from his talk on 'going beyond the click' and what this year's theme of the 'new now' means to him...read |
|  | JENNILEE PEREMORE-OLIVER Marketers can learn a lot from Facebook's social failure when it comes to retaining an audience...read |
|  | | Launch of a study that provides insights on trends and knowledge of the African media sector and how it affects investment, governance, local business and economies...read |
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| Advertising |
 | ISSUED BY JOE PUBLIC In partnership with brand and communications agency Joe Public United, Chicken Licken embraced women's daily struggles to find insightful, humorous ways to market the SoulSister Party 4 meal for the first time... Read |
| Branding |
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 | KARABO KEEPILE, ISSUED BY ROSEBANK COLLEGE According to Jeff Bezos, founder of Amazon, "Your brand is what people are saying about you when you are not in the room."... Read |
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| Design |
 | ISSUED BY JUST DESIGN Take a look at Just Design Jhb's sparkling new design... Read |
| Digital |
 | ANDREW DABBS We often turn towards Facebook and Google when advertising in South Africa because of the size of their audiences. However, could we be sacrificing reach for context? Read |
| Direct Marketing |
 | DESIREE GULLAN What does it take to create an effective email marketing campaign that is not only read but also engaged with? Mailers must convey a message and create an experience that entices the user to take the desired action... Read |
| Marketing |
 | JENNI PENNACCHINI, ISSUED BY KLA For marketers, the key is to create opportunities for different perspectives to emerge... Read |
| Production |
 | Afrikaans rocker Francois Van Coke has unveiled a songwriting and production house in Cape Town... Read |
| Retail |
 | 3DLook, a US-based startup specialising in mobile body-scanning technologies for apparel retail and other industries, is the winner of the LVMH Innovation Award... Read |
| Social Media |
 | RONELLE BESTER LinkedIn can be a true game-changer for B2B (business to business) companies. Built for business networking, LinkedIn works exceptionally well for B2B lead generation, making it one of the top tactics for B2B marketing... Read |
| Africa |
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 | VINCENT O ONYWERA Kenya's Eliud Kipchoge is undoubtedly the greatest marathoner of the modern age. He has won 11 of the 12 marathons he has competed in... Read |
 | As the world's second largest and second most-populous continent, it's evident that broadband and mobile connectivity growth has had a dynamic impact on Africa... Read |
 | Where a person lives can drastically limit their access to trauma care... Read |
 | Entries open for the Cotonou International Women's Film Festival in Benin... Read |
| Business |
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 | It has become clear that the technology revolution is driving massive change in the workplace... Read |
 | MODEEN MALICK The World Wide Web recently turned 30 and it got me reminiscing about the incredible impact Sir Tim Berners-Lee has had on the world beyond the World Wide Web... Read |
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 | Launched in the heart of Johannesburg in 1971. AdCheck provides a comprehensive advertising monitoring and analysis service to the Media & Advertising agencies, as well as Brand Owners. Assisting clients to enhance their own marketing & advertising strategies. |
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