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| The Lead Creative |
 | NATALIE POOL If nothing else, Twitter has long since been defined by its ruthless 140-character count. It forced us to choose our words carefully. It challenged us to get the point. It reimagined short stories. It captivated our diminishing attention spans in a way that Facebook, TV, teachers and even news bulletins couldn't... Read |
 | PETER LANGSCHMIDT The future of research and particularly media research, will be data fusion as opposed to the traditional single source... Read |
 | BARRY LOUZADA E-sports in the last two years has exploded onto the South African scene with not much in the way of any sort of understanding of how to get involved. The biggest question is, where is this going to go in 2018 and onwards? Read |
 | CAROLINE CURRIE How many times do you go to the shop for only one item and land up buying a number of products? The in-store experience is a valuable opportunity for retailers to build brand loyalty... Read |
| Advertising |
 | Bob Rightford, a local advertising legend and one of Red & Yellow School's founding fathers, has passed away... Read |
 | BRENDAN SEERY First for Women acknowledges that there are gender differences when it comes to underwriting risks. Some men might not like that, but it is the reality: Men are more of a risk, when it comes to insurance, because, generally, they are less cautious than women... Read |
| Film & Cinematography |
 | South African film Revolting Rhymes was nominated for an Oscar in the category, Best Animated Short Film, at this year's awards... Read |
 | South African film Five Fingers for Marseilles has been receiving rave reviews at festivals around the world... Read |
 | Producer Anant Singh has announced that Museo, co-produced with Mexico's Panorama Global, will have its world premiere at the 68th Berlin International Film Festival... Read |
| Marketing |
 | LEE NAIK Many would say that in this age of exponential technology acceleration, a start-of-the-year tech trends report is rapidly becoming an exercise in futility. But don't believe them... Read |
 | The market research company, Euromonitor International revealed the top 10 global consumer trends for 2018... Read |
| PR & Communications |
 | ISSUED BY JOE PUBLIC Integrated brand and communications group Joe Public United has announced the recent appointment of Reatile Tekateka to head up its public relations company, Engage Joe Public... Read |
 | LUNICE JOHNSTON 2018 started off with a social media outcry from netizens and consumers around the world who were offended by a blatantly racist advert produced by Swedish clothing giant H&M... Read |
| Printing |
 | Twelve months ago, it looked as though 2017 was going to be a tough year for print and publishing company Novus... Read |
| Social Media |
 | JOSEPH NEUSU Facebook's new newsfeed can mean trouble for brands. Here's what to do to win in the post-news feed update framework... Read |
 | ISSUED BY IMC CONFERENCE Stephane Rogovsky, CEO of R-Squared Digital and one of the speakers at the upcoming Integrated Marketing Communication (IMC) Conference, shares his insights on effective influencer marketing campaigns... Read |
 | HADLEE SIMONS From multiple account support to Stories, Instagram's team has been hard at work over the years. In saying so, there is one big feature they haven't implemented yet - and I'm not talking about the return of a chronological timeline... Read |
| TV |
 | Zimbabwe-raised teen is the talk of The Voice UK, along with his dancing granma who owned social media after the performance of Donel Mangena... Read |
| International |
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 | LONDON, UK: Britain's competition regulator provisionally ruled Tuesday that a planned takeover of pan-European satellite TV giant Sky by Rupert Murdoch's 21st Century Fox entertainment group was "not in the public interest"... Read |
 | PARIS - British model Amena Khan, who had been chosen by L'Oreal to appear in an advertising campaign in Britain, has pulled out over accusations she made anti-Israeli comments in a series of old tweets... Read |
 | Global adspend growth to accelerate to +4.7% in 2018, reaching a total of $572bn... Read |
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