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Andrea Mitchell
DigiChat with Andrea: Content Marketing

Anyone can create and distribute content. The key differentiator lies in creating and distributing content that's relevant, consistent; and attracts and acquires a clearly defined audience...

By Andrea Mitchell 21 Jan 2015 05:10

Why South African township marketing agency sees opportunity in Zimbabwe
Why South African township marketing agency sees opportunity in Zimbabwe

A few years ago, Anisa Kale and her husband decided to start their own business. Having both had careers in advertising, they opted to venture into the field they knew. However, neither wanted to open a mainstream advertising agency in the already competitive market of South Africa.

By Kate Douglas 20 Jan 2015 11:48