YouTube's influencer marketing phenomenon (Infographic)

[Matt Zajechowsk] In 2018, the number of channels earning six figures per year on YouTube grew by more than 40% year over year! To try and learn more about this, Shorr Packaging conducted an analysis of more than 1,500 YouTube user channels to learn more about the growing impact of YouTube influencer marketing...

Four projected market research trends

[Ashlan Bonnell] WASHINGTON, DC, US: Looking toward the future of any industry is like watching a race, each company attempting to leverage the latest trends to gain an advantage over the competition. Thus, adaptability and economic mobility are key.

Top 10 FAQs to ask when purchasing market research

[Ashlan Bonnell] Market research is a large, but critical, investment for a business, and, as with any substantial purchase, you must ensure that you fully understand exactly what you're buying.

How to define market research success

[Ashlan Bonnell] WASHINGTON, US: A "good" market research report can cost you thousands of dollars. And when I say "good," I mean a report that helped you make one of your difficult business decisions...

How social networking can enhance market research

[Ashlan Bonnell] WASHINGTON, US: By 2017, just three years from now, one-third of the earth's current population, or 2.5 billion people, will be participating in social networking.