From one thing to the next and whole lot in-between - 29 May 2017By Jessica Tennant
As Africa Month draws to a close, Juanita Pienaar interviews Abiot Mahlatse Ledwaba on his PR company, Magnificent Communications and how to be “magnificent but still improving”. June is Youth Month and we're getting ready to learn more about Millennials and how best to market to them. This follows an extensive look into the previous generation, Gen X, with myself reporting on Christian Kurz' analysis of Viacom International Media Networks' latest global study, which declutters misconceptions about what it means to be an adult in 2017 and provides insights into how to get the generation right. We'll also be tying in interviews and images from the award-winning SA Cinemark/Cannes Young Lions from Ninety9cents, so look out for that. Adding to our One Show 2017 content, Leigh Andrews chats to SA's own Xolisa Dyeshana, CCO at Joe Public and member of the One Club's international board of directors for his One Show reflections. For more, click through to our One Show special section. And looking ahead to Loeries 2017, she also chats to Götz Ulmer, partner of Jung von Matt in Hamburg, Germany, who was recently revealed one of four international jury presidents for this year's Loeries. Keep an eye out for the other three interviews over the next few weeks. From our side, we've included a new category which features our favourite new campaigns, which could present another opportunity for your brand, so to get involved with either that or Cannes Lions 2017, do get in touch. And be inspired. | Jessica Tennant
Jess is Senior Editor: Marketing & Media at Bizcommunity.com. She is also a contributing writer. moc.ytinummoczib@swengnitekram |
With less than a month to go, the 64th Cannes Lions International Festival of Creativity is fast-approaching, and while it may only last a week, our coverage is year-long and provides a wealth of opportunities for your brand. Whether it's to get inspired or 
