Tips on professionally handling customers - 5 Oct 2015By Leigh Andrews
On the topic of professionalism, Marion Scher shares tips that'll make the difference between a brilliant or boring speech, especially with today's ever-distracted audience, such as keeping the speech short, keeping it personal and using humour - but not starting with a joke. Aki Kalliatakis writes about the importance of saving your business from difficult customers - the unfortunate subset some call customers from hell - because even though we may not always like their behaviour, we need them more than they need us. He offers six choices in dealing with irrational and emotional customers. Daniel Munslow adds his views on the evolution of business communication, with feedback from the recent International Association of Public Relations' Congress, where he was one of a handful of speakers at the largest PR conference of its kind hosted in Africa. Key changes are the need for in-house communication development, as well as more strategic planning and thinking training. | Leigh AndrewsLeigh Andrews AKA the #MilkshakeQueen, is former Editor-in-Chief: Marketing & Media at Bizcommunity.com, with a passion for issues of inclusion, belonging, and of course, gourmet food and drinks! Now follow her travel adventures on YouTube @MidlifeMeander. |
