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LEIGH ANDREWS
The launch of the UCT Unilever Institute of Strategic Marketing's Youth Report 2018 explained the confusing terminology of 'millennials', 'Gen Z', 'born frees', 'generation jobless' as well as the often-misquoted numbers... read
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WPP's wholly-owned global digital agency, Wunderman, has acquired 2Sales International SA, an e-commerce consulting agency...read
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KEENAN BOUWER
Currently, there is a lot of talk about influencers and their effect on the consumer audience and whether or not they are still a relevant option as a marketing tool to market to specific audiences. Is the influencer a dying breed or are brands either overusing or generalising the influencer?read
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JUANITA PIENAAR
Gone Digital, an agile digital marketing consultancy has recently launched the Gone Digital Academy, which offers Seta-accredited, digital marketing education to businesses, agencies and individuals...read
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KEITH RATHBONE
The sports apparel giant Nike stirred up controversy on Monday when it unveiled its 'Just Do It: 30th anniversary' advertising campaign. It featured a variety of superstar American athletes including the polarising quarterback Colin Kaepernick... Read
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KFC South Africa's Harvest initiative aims to change the way the quick service restaurant industry deals with surplus food in restaurants... Read
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Design student Hannah Smith has been named the winner of the Number One Mageu Art & Soul Competition... Read
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NICK DURRANT
The world has gone digital is a term we hear far too often nowadays, but it's not exactly true. There is an increasing distinction between those who are leading the change and profiting from it, and those who are falling behind and missing the many opportunities... Read
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AI Expo Africa is building the largest inclusive Pan-African AI Community to lead the 4th Industrial Revolution on the continent. The expo and conference takes place next week in Cape Town... Read
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ISSUED BY HOMEMAKERS
The Cape Town HOMEMAKERS Expo took place over the weekend at the CTICC. Attracting 29,235 visitors over the four days, the show was again a roaring success... Read
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DANIEL DERCKSEN
Writer Amy Jephta shares a few thoughts with Daniel Dercksen about writing the screenplay for Ellen: The Ellen Pakkies Story... Read
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In this video, Nyiko Chauke of Marketing Fridays looks at the marketing process and how this is built on asking the right questions. Our marketing can only get better if we are able to continually reflect on our efforts and customers. Read
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Investigative journalism is under threat as newsrooms continue to shrink, with technology disrupting media and collapsing its funding model... Read
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ISSUED BY MOBILE MARKETING ASSOCIATION
The judges of the 2018 Smarties Awards - the world's only global mobile marketing awards programme that honours innovation, creativity and success - have been confirmed... Read
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TIFFANY MARKMAN
Six tips for achieving better search traffic to your website... Read
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ISSUED BY PRIMEDIA BROADCASTING
Eyewitness News (EWN) recently appointed media veteran Mahlatse Mahlase as Group Editor in Chief. Mahlase will join the EWN newsroom from October... Read
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DANETTE BREITENBACH
There is a demand for insight into African markets and much of the data collection is done via mobile, social media and CRM... Read
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SEBASTIAN ISAAC
For years, the threat of online shopping to brick-and-mortar has dominated the conversation in retail. The 2010s saw technological devices become more savvy and with that, buying things online became easy... Read
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JOSH DA COSTA, ISSUED BY R-SQUARED DIGITAL SA
It's finally here: a campaign celebrating the launch of your new fashion brand. You're excited to partner with the right influencers who match your energy. Which influencer should you select?... Read
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ISSUED BY FOX NETWORKS GROUP
The Walking Dead's ninth season premieres on Fox Africa on 8 October (CAT 20:45), and will will be the final season for lead actor Andrew Lincoln... Read
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Henry Miller "The aim of life is to live, and to live means to be aware, joyously, drunkenly, serenely, divinely aware." |
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