Following the announcement of bilingual Ideas/Idees magazine being closed down by Media24 late last year, editor Terena le Roux approached management to transfer ownership into her name. Now the owner of startup publishing company IdeesFabriek (Ideas Factory), Le Roux says it really was that straightforward...
Jessica Tennant 22 Feb 2017
Our appetite for tailored, customised, and personalised service is bigger now than ever before, largely due to the ability to gather and crunch data from online sources. The result is that businesses like Amazon can automatically suggest other products that actually do suit our tastes or, at the very least, perusal and buying patterns...
Vaughan Patterson 7 Oct 2016
Good journalism is good business, and it is also an essential profession for the political and democratic health of any nation...
Danette Breitenbach 25 Jul 2016
Mobile elements in marketing campaigns are becoming an industry standard, which is not surprising considering that PwC predicts 88% of South Africans have mobile Internet access...
Jacques van Wyk 12 Oct 2015
Despite a move towards printing less, the reality is that with growing volumes of information, organisations are actually printing more than ever...
Caron de Fortier 9 Jul 2015
Jonathan Deeb, Executive Creative Director of FCB Johannesburg, spoke to our Cannes Lions media correspondent, Ann Nurock, on his experience of being part of this year's Press Jury...
Ann Nurock 2 Jul 2015
Organisations wanting to toe the compliance line when it comes to regulatory requirements linked to PoPI and FICA, must factor paper-based documentation into their governance, risk and compliance strategies, or run the risk of non compliance...
Andrew Griffith 1 Feb 2015
Tandi Potgieter, the new MD of Printstagram, a personalised photographic printing company, hopes to transition the business from a purely web-based enterprise to have a bricks-and-mortar retail footprint in partnership with photographic outlets nationwide...
Louise Marsland 12 Nov 2014
Once again I'm back to debunk a few myths about brand guidelines... and here's what you need to know...
Chemory Gunko 3 Jul 2014
The printing industry has changed, with many established printer providers, as well as new companies, adopting digital printing solutions to meet the demands of the print market.
Leon Minnie 13 Jun 2014
One big paradigm shift in the design arena over the next few years, will be what I refer to as the 'corporate designer'. This is a designer that has a clear understanding of both business, as well as more than one design principle. (video)
Dave Nemeth 30 Jan 2014
Recent industry reports clearly show that online media platforms are growing rapidly more than traditional ones, but yet are not being taken seriously by advertisers and media buying agencies.
Paul Scott 19 Dec 2013
Many South African media buyers and advertisers make the mistake of paying a premium for a print publication's entire subscriber base, or even its claimed pass-on readership, when they are simply aiming to talk to a small sub-set of that audience.
Marcus Stephens 22 Jul 2013
Organisations of all sizes are looking at every part of their IT infrastructure in an effort to find additional cost savings. Believe it or not, the print infrastructure is still one place most haven't looked - and it's a huge opportunity for resellers.
Craig Green 9 Jul 2013
While the digital sphere explodes with both content and marketing options, print is still a major component of the marketer's arsenal. In fact, it is estimated that print comprises approximately 40% of a company's marketing budget.
Anthony Swart 7 Jun 2013