As part of an exclusive five-part series, Bizcommunity chats to Eyabo Macauley, Head of EMEA Advertising at Shazam, international speaker at the upcoming IAB Digital Summit in Association with BBC.com...
By Eyabo Macauley 16 Feb 2015
As part of an exclusive five-part series, Bizcommunity chats to Dmitry Shishkin, BBC Digital Development Editor, international speaker at the upcoming IAB Digital Summit in Association with BBC.com...
By Dmitry Shishkin 13 Feb 2015
The Bookmarks workshop in Johannesburg on 12 November, hosted a discussion by some of the judges of the awards, which take place in Cape Town on 14 November.
By Danette Breitenbach 13 Nov 2013
On digital goddesses, role models and looking hot! Nikki Cockcroft kindly takes time out of her busy schedule as a mom and chair of the Bookmarks Awards to answer our questions.
By Terry Levin 8 Nov 2013
Bookmarks Awards 2013 judge, visiting creative director and multi-award winner, Laura Jordan Bambach chatted to me about life in the digital 'verse.
By Terry Levin 6 Nov 2013
Held at the Artscape, it was like stepping into a scene from the Oscar's. Everyone was dressed to the nines and the bubbles flowed as the who's who of the advertising world rubbed shoulders and waited in anticipation to see who would come out on top.
By Jordan Scott 5 Nov 2012
On Thursday, 10 November 2011, the fourth annual Bookmarks Awards, the digital industries awards evening and back-slap, was a vast improvement over last year's chaotic event (read Award-show behaving badly), when several hundred hangers-on crashed the awards evening and the MC Don Packett lost control and his cool.
By Herman Manson 11 Nov 2011
Teresa Clarke, the chairman and CEO of Africa.com which she launched in 2010, visited South Africa as an international judge at the Bookmarks Awards that took place on Thursday, 9 November 2011, in Cape Town. Bizcommunity.com spoke to her about her company, Bookmarks entries, and emerging trends.
By Herman Manson 8 Nov 2011
The Bookmarks award judging is done and dusted, and by Thursday evening, 10 November 2011, ad land will know who has won what in the only award show dedicated to rewarding creativity and effectiveness in SA's digital marketing and publishing industries. This year Antti Kupila, Sid Lee Amsterdam technical director, was invited as an international rep on the ad judging panel. He spoke to Bizcommunity about the standards of SA work, emerging trends in digital marketing and the lack of a global reputation in our digital sector.
By Herman Manson 7 Nov 2011
The Bookmarks Awards, which recognises excellence in digital media and marketing, has pulled up its socks and is promising a well-organised event this year. Bookmarks chairperson Nikki Cockcroft says the fourth annual event, that takes place in Cape Town on 10 November 2011, will up the stakes on previous years.
By Herman Manson 14 Oct 2011
Immature or wild at heart? Either one could describe the third annual Bookmarks awards evening, where the digital marketing and publishing evening took the opportunity last night, Thursday, 18 November 2010, to pat one another on the back - albeit cautiously.
By Herman Manson 19 Nov 2010
The global Internet market is growing continuously and at a fast pace, generating more websites, more users and ad spaces, more ad impressions and shifting more money from print to online, Adtech head of global CRM Suhela Gremmel declared yesterday, Tuesday, 16 November 2010, in Johannesburg. Frankfurt-based Gremmel was speaking at the 2010 Bookmarks Workshop in Craighall Park.
By Issa Sikiti da Silva 17 Nov 2010
The annual Bookmark Awards, which awards digital marketing and publishing excellence, seems to have started finding its feet on the local awards circuit. It has grown from 120 entries at its launch in 2008 to 229 in 2009 and finally reached the 400 mark in 2010. It has also become known for its uncompromising stand against giving out awards just for the sake of it.
By Herman Manson 11 Nov 2010
South African publishers are facing increasing pressure from advertisers to adopt a pricing model based on the clickthrough rate on banner ads, rather than the more traditional CPM (cost per mille or cost per thousand), pricing model, which is based on a fixed price for every 1000 impressions served.
By Herman Manson 25 Oct 2010
The Online Publishers Association (OPA) last night, Tuesday, 25 May 2010, relaunched itself as the Digital Media & Marketing Association (DMMA), announcing not only a new name but also a new strategy to draw in more of the digital marketing industry.
By Herman Manson 26 May 2010
The South African digital marketing adspend, which represents only a fraction (1.7%) of the total adspend, has become a cause for concern for industry watchers who believe businesses are not putting enough effort and resources to develop a sector full of opportunities and innovations.
By Issa Sikiti da Silva 19 Nov 2009
In developing markets in general and in South Africa in particular, where computer Internet penetration is low, mobile is a proxy of Internet connectivity and is often the first screen, said Rick Joubert of Yonder Mobile Media, speaking at Tony Koenderman's Brainstorm conference in Johannesburg and Cape Town earlier this week.
By Issa Sikiti da Silva 13 Nov 2009
Why is digital online advertising proving the toughest brief our industry has ever had to crack? Here is some value mined from from the gurus assembled at Tony Koenderman's Brainstorm sessions which took place in both Cape Town and Johannesburg this week
By Terry Levin 12 Nov 2009
Speaking at the Art of Digital Planning Workshop hosted by Digivox and Bizcommunity.com in Cape Town last week, Adrian Hewlett, chair of the Online Publishers Association (OPA) - the South African body armed with all the definitive info about global online stats, spends and trends - threw some welcome new light on the subject of digital revenue potential.
By Terry Levin 19 Oct 2009
It seems the digital medium is still not being taken seriously by the creative industry, as evidenced by last year's Bookmark Awards. Matthew Bull, chairman of the Lowe Bull Group and worldwide creative director of Lowe Worldwide, as well as creative counsel for the Online Publishers' Association (OPA), told Bizcommunity.com, however, that digital will be everything in 10 - 20 years' time and the South African industry needs to understand and prepare for this.
By Sindy Peters 22 Jan 2009