Several papers at this year's PAMRO conference will tackle OOH measurement across Africa...
19 Jul 2016
The recent strategic placement of 1000 lamp pole units throughout Luanda's CDB by Clear Channel Outdoor Angola gives advertisers access to the city's main arterials in Luanda. “Lamp pole advertising is fast becoming the best short term tactical media option in my market,” says Alex da Cruz, GM, Clear Channel Angola.
7 Mar 2007