While the marketing role has shifted and changed dramatically, it is the sales role that is most underestimated...
22 Jun 2016
LAUSANNE, SWITZERLAND: It's official. As of the second quarter of this year the Chinese economy has taken over Japan's as number one in Asia and number two in the world. This has been foreseen for a few years, hence it is not a total surprise; but it is a shock nonetheless. It upsets the status quo that prevailed for over a century.
By Dr Jean-Pierre Lehmann 19 Aug 2010