PARIS, FRANCE: Consumers confirm strong interest in using their mobile phone as wallet according to a recent market poll sponsored by Alcatel-Lucent. These findings were uncovered as part of a youth market study exploring the appeal of a mobile wallet service. 29 Sep 2010 08:01
TOKYO, JAPAN: comScore, Inc has announced the introduction of its syndicated mobile measurement service, comScore MobiLens, in Japan. MobiLens offers insights into consumers' mobile behaviours, user demographics and device capabilities, to provide a comprehensive picture of the mobile market. 23 Sep 2010 08:53
[Mark St Andrew, creamglobal.com] CALIFORNIA, USA: Apple's iPhone 4 will be the first smartphone to run the company's iAd mobile ad network, with 17 advertisers already lined up to target mobile app users. 21 Jun 2010 10:29