While the marketing role has shifted and changed dramatically, it is the sales role that is most underestimated...
22 Jun 2016
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011
BURLINGAME, US: mig33, one of the world's largest mobile-first communities, has announced that its members purchased more than 40 million virtual gifts in 2010, with sales more than doubling in several countries during the year's final six months.
2 Mar 2011
NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers.
27 Jan 2011
SINGAPORE: Thanks to the economic recovery, increasing spending power of consumers in the region has been a boon to many industries, including the major household appliances sector, which has managed to bounce back from its weakened performance of yesteryear.
4 Jan 2011