Beat the recession blues with CRM

Recession talk is all around us, and CRM has a role in helping any company get through the slump. How? Take our quick quiz.

A recession happens when:

• A: the economy falls off a cliff.
  
• B: your neighbor loses a job.
  
• C: you lose a job.
  
• D: the economy stops growing.

Yes, all answers are right, though economists and people who work inside the Washington beltway might give more credence to the last choice. You might say, "That's fine, but what does this have to do with CRM?" You'll see.

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