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Social media trends 2018

Dale Ferreira selects his top social media trends for the upcoming year...

By Dale Ferreira 6 Dec 2017

New research suggests organisations should embrace new messaging culture

Surge in consumers' use of messaging and social media is transforming their expectations of service, says new BT and Cisco research...

6 Dec 2017

Facebook to launch chat app for kids, with parental controls

Facebook has unveiled a version of its Messenger application for children, aimed at enabling kids under 12 to connect with others under parental supervision...

5 Dec 2017

#BigConnect: Bridging the travel brand, influencer gap in destination marketing

With the aim to connect influencers and travel brands, as well as address travel and destination marketing in South Africa, the Big Connect 2017 saw a conversation spark between influencers and travel brands, which included...

By Robin Fredericks 28 Nov 2017

#BigConnect: Influencers and travel brands connect to take travel and destination marketing to the next level

The first-ever Big Connect recently took place in Cape Town and saw South African travel companies and influencers come together to discuss how travel marketing can be enhanced through working with influencers...

24 Nov 2017

The ingenious Facebook trap: Is it time for ensnared brands to cut their losses?

Facebook was silently plotting increasingly creative ways to monetise brands' presence on the platform and implemented an ingenious strategy to ensnare unknowing brand custodians...

By Ewoudt Cloete, Issued by Wunderman 22 Nov 2017

BBM Messenger's Adam Pattison on chat, dark social and the new mobile economy

On his visit to South Africa for the MMA (Mobile Marketing Association) Forum in Johannesburg on 2 November and Mobile Monday in Cape Town on 6 November, Adam Pattison, vice president, Americas & EMEA at BBM Messenger, shared insights into chat or dark social and how this is shaping the mobile economy...

By Jessica Tennant 20 Nov 2017

Fake news: Welcome to the Mad Hatter's tea party

Fake news was the topic of one of the sessions at the Global Investigative Journalism Conference that took place recently at the University of the Witwatersrand (Wits) campus in Johannesburg...

By Danette Breitenbach 20 Nov 2017

Eight tips for building your personal brand

Building up your personal brand is the most difficult and yet the most rewarding process for an entrepreneur...

By Stephen Marshal 20 Nov 2017

SuzelleDIY stars as a bridezilla in Tali's Wedding Diary

Showmax has just released the first trailer for their debut original series, Tali's Wedding Diary, a mockumentary starring Julia Anastasopoulos (aka SuzelleDIY).

17 Nov 2017

Empowering millennials through mobility

The millennial generation is changing the game globally - more specifically: how they communicate with businesses, what and how they purchase, and what they value most...

By Des Fenner 17 Nov 2017

The rise of mobile - What it means for brands

James Cameron was right - in the 21st century machines would take over the world. Only it would not be six-foot-tall cyborgs, but five to 10-inch screens doing the conquering...

By Nick Hodge 16 Nov 2017

Local agency approached to cover Beaumont's world-record circumnavigation

Scottish cyclist Mark Beaumont approached South African sports production agency MoonSport to cover his Artemis World Cycle, which he recently completed, breaking the Guinness World Record for circumnavigation by bicycle in 78 days, 14 hours and 40 minutes...

By Jessica Tennant 15 Nov 2017

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International

Six SA judges selected for NYF's grand jury

New York Festivals International Advertising Awards has announced the 2018 grand jury, which includes six South African judges.

3 days ago

6 tips for effectively managing M&A communications

Recently, the National Bank of Abu Dhabi merged with the First Gulf Bank to create First Abu Dhabi Bank, the largest financial institution in the UAE with assets totalling $186bn. This not only represents a significant achievement for all parties involved, but it could also herald further merger and acquisition activity across the UAE - bringing both significant opportunities as well as challenges to the businesses involved.

By Shane Dolan 3 days ago

Report shows native advertising rises in importance

According to a new report, released by the International News Media Association (Inma) and the Native Advertising Institute the importance of native advertising continues to rise in the revenue mix even as labelling is inconsistent for many media companies.

3 days ago

MediaCom named as victor in global AkzoNobel Decorative Paints account review

Agency adds South Africa, MENA, and Argentina to their roster after competitive pitch

Issued by MediaCom 3 days ago

Seven SA judges selected for 2018 One Show!

The One Club for Creativity has announced the global creative leaders selected to serve as judges for The One Show 2018. Nearly 200 highly qualified creatives representing 34 countries will judge work from around the world.

7 Dec 2017

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