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| JESSICA TENNANT In advance to Bizcommunity's forthcoming BizTrends2021 event, Jessica Tennant, Bizcommunity's senior editor for Marketing & Media, finds out more about the elusive Dion Chang, founder of Flux Trends and one of South Africa's most respected trend analysts... read |
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| STYLI CHARALAMBOUS Some of the trends that we see garnering attention and resources in 2021 have been gaining increasing share of attention for a while. These are big-ticket items, culture and DNA change projects that take years to get right, only for them to arrive in time for their next evolution...read |
| | PIETER GEYSER As content creators, we'd all like to think that the content we produce is interesting enough to stand the test of time. Unfortunately for us, when it comes to Facebook, there are more than 30 billion pieces of content published on the platform each month...read |
| | EVAN-LEE COURIE Lukhona Mnguni joins the Power 98.7 family as the new host of Power Perspective, taking over from Thabiso Kotane, who will be the new host of Power Talk...read |
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| ISSUED BY BIZCOMMUNITY.COM Here's a sneak preview of what you can expect from BizTrends2021 - Towards New Norths & New Narratives on Thursday, 28 January 2021. We invite you to join us as trend 'rockstars' point to new 'north stars'... Read |
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| | | NOMBINI MEHLOMAKULU In the last 20 years, there has been an increased call for companies and corporates to behave in a socially, economically and environmentally way to foster a culture of sustainability. Across the globe, we have seen boards put a greater emphasis on sustainability... Read | | WARREN MOSS In light of what went on in 2020, it's no surprise that so many B2B marketers have been making safe choices. There's been plenty of consolidation, a fair amount of contraction and a lot of maintaining the status quo.... Read | | | | SIYA METANE With no gigs, concerts or tours for most of 2020, creatives have had to find another way to engage their audience and inevitably this has meant digital content creation. 2021 is the year we're going to see a considerable shift in creators becoming deliberate content creators and curators... Read | | ROAN MACKINTOSH Digital marketing was, for many brands, the saviour of 2020. This has been both a blessing and a curse for local CMOs, who now face massive performance expectations for the year ahead.... Read | | | | TECLA CIOLFI I'm not one to blow my own trumpet - well, not too much anyway - but all of the #BizTrends that I made last year came to fruition. A focus on independent artists, the rise of TikTok, the continued domination of streaming services - all featured prominently in shaping the global music scene... Read | | FAEEZA KHAN Popularised by the US Army as a result of the extreme conditions in Afghanistan and Iraq, the acronym VUCA - volatility, uncertainty, complexity and ambiguity - was widely used to refer to our pre-Covid world... Then the pandemic hit... Read |
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Marketing & Media |
| CHILEQUE BEZUIDENHOUT Freedom to work on what we want, setting our own working hours, flexibility of working from anywhere and being able to take long-lazy lunches. Sounds like the freelance dream, right? Read |
Advertising |
| BRENDAN SEERY Don't be a moegoe: solidarity's Covid ads funny and on point; Belligerent Santam is hung out to dry in the court of public opinion... Read |
| CRAIG NAICKER In 2020, the advertising industry was faced with many of those "what next?" moments; from agencies needing to put staff on reduced work time, salary cuts, retrenchments to even having to close down. Now, as we enter 2021, the question still lingers; "What next?" Read |
| JESSICA TENNANT Qingqile Mdlulwa's appointment as group chief creative officer to Wunderman Thompson South Africa serves as the marker of intent for the agency to firmly position creativity as a key driver of the business moving into a new decade... Read |
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Covid-19 |
| SHAHEEN KHAN, ISSUED BY REGENT BUSINESS SCHOOL Lockdown has redefined the way marketers build and define relationships with consumers. Creativity, adaptability and digital skills are now more important than ever... Read |
CRM, CX, UX |
| PAULA SARTINI Customer experience is the driving force behind every business as it gives companies a competitive edge that earns customer loyalty and attracts new customers... Read |
CSI |
| The One Club for Creativity is now looking for agencies, brands and diverse young creatives to participate in the next phase of its Mentor & Creative free online global mentorship initiative for Winter 2021... Read |
Digital |
| ISSUED BY UPBEET DIGITAL Whether your company is in need of a digital marketing strategy to guide, support, inform and help your teams achieve your goals and objectives, UpBeet Digital has the solution for your brand and your business... Read |
| SAURABH KUMAR Companies have to realise that technology and digitisation are pivotal to surviving in the new normal. However, it's not just about who will go digital. It's about who will go digital-first and who will do it better... Read |
| SHAUNE JORDAAN Optimists among us realised early on that the Covid-19 pandemic and associated lockdowns should be viewed as the ultimate opportunity to accelerate the transformation to digital. Increasingly, a digital strategy is becoming the only strategy... Read |
| KEVIN SOUTH Gone are the days when small businesses need to sell their products to just the people who live or work in the immediate vicinity. Digital platforms and partnerships are now empowering micro-companies to extend their offerings, opening new doors for business growth and development... Read |
Events & Conferencing |
| ISSUED BY PROTEA HOTEL BY MARRIOTT The Protea Hotel by Marriott Kruger Gate offers the same unrivalled location, but with an all-new African-inspired spa experience and reimagined event facilities... Read |
Magazines |
| JESSICA TENNANT Gugulethu Mhlungu, popularly known as Gugs, was recently appointed editor of Careers Magazine... Read |
Marketing |
| ISSUED BY KANTAR Lessons from South Africa 2020 to tackle the unknown of the 2021 business year... Read |
| JOHANNA MCDOWELL Scopen completed the 8th edition of Agency Scope in Brazil, a biennial study on trends within the marketer-agency relationships, and the perception and image of agencies... Read |
Media |
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Online Media |
| Danny Painter has launched an online book show entitled 'The XOh Book Show'... Read |
Publishing |
| BRONWYN WILLIAMS Welcome back to the future as our favourite bibliophile Bronwyn William's #PulpNonFiction column unpacks how a knowledge of mostly vintage sci-fi literature can be relevant to current socio-economic scenarios... Read |
Radio |
| ISSUED BY PRIMEDIA BROADCASTING 947, Gauteng's leading commercial radio station, has announced a new-look, rebranded early morning show. Called Daybreak with Alex Caige, the show caters to the #5amClub - people who are awake at five in the morning... Read |
Research |
| BRETT ROGERS Brett Rogers explores the edges of culture and how things are changing, providing valuable insights for brands wanting to understand who and what is shaping culture... Read |
| People aged 18-34 are 37% more likely to engage with social media, a study of 2,000 adults found; whilst 34% are far more swayed by online video ads than traditional advertising... Read |
Social Media |
| LEANDRI JANSE VAN VUUREN AND SABRINA ANDREUCCI As traditional media strategies faltered, 2020 highlighted the growing relevance of social media marketing and the need for businesses to relook customer engagement... Read |
| Vaccine hesitancy is a severe threat to global health, according to the World Health Organisation. The term refers to the delay in acceptance or the refusal of vaccines, despite the availability of vaccination services. It's a serious risk to the people who aren't getting vaccinated as well as the wider community... Read |
Sponsorship |
| ISSUED BY MELTWATER Meltwater will be the title partner for Play Magnus Group's Champions Chess Tour. With this agreement, Meltwater also becomes a partner for Magnus Carlsen, four-time world chess champion... Read |
Streaming |
| ISSUED BY SHOWMAX These are the seven local highlights currently streaming on Showmax: Moffie, Fiela Se Kind, Lebo M - Coming Home, The Letter Reader, Knuckle City, The Ghost and The House of Truth... Read |
TV |
| The Independent Communications Authority of South Africa (ICASA) will hold public hearings from 12-15 January 2021 in respect of the draft findings document on the Inquiry into Subscription Television Broadcasting Services... Read |
Africa |
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| JASON MITCHELL The Covid-19 emergency has focused minds on the urgent need for improved healthcare across Africa, aligning unprecedented opportunity for positive social impact with competitive returns... Read |
| The transition from 2020 into 2021 was marked by two significant landmarks in global trade... Read |
Business |
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| KAVITA PEMA Achieving the desired levels of sustainability has proven to be more challenging for many businesses since the onset of Covid-19... Read |
| GRAHAM PARKER With the current global pandemic restrictions and lockdowns, it is very likely that a large percentage of the local workforce will continue to work from home well into 2021... Read |
| SERGE DA MOTTA VEIGA Searching for a job is an emotional roller coaster. Job seekers spend countless hours preparing and revising their resume, applying for jobs online, reaching out to their networks... Read |
| Now is the time to gauge where people are, unpack the problem areas, and find ways of making life easier for your employees, says Nicol Myburgh, head of CRS Technologies HCM Business Unit... Read |
Featured Press Office of the day | More | Join |
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| nudge is SA's fastest growing online market research company. We are experts at digital market research and specifically Branded Insight Communities and Branded Short-term Panels. Our entire approach is refreshingly disruptive. Our clients need information quickly in order to make decisions. That's why we have designed our entire business around rapid insight delivery. |
Entrepreneurship |
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| PHILANI SANGWENI 2020 has been difficult for everyone, but businesses have faced an especially tough time. A few startups have, however, risen above the storm, managing to continue on their upward growth trajectory... Read |
| It is critical that business owners pay close attention to their cash-flow situation to ensure continued success in 2021... Read |
Quotes |
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H. Jackson Brown, Jr. "The best preparation for tomorrow is doing your best today." Jim Rohn "Don't wish it were easier, wish you were better." Albert Einstein "The measure of intelligence is the ability to change." Publilius Syrus "The opportunity is often lost by deliberating." Wayne Dyer "If you believe it will work out, you'll see opportunities. If you believe it won't, you will see obstacles." |
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New appointments |
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- Laura Havlin appointed as new head of content for D&AD - more info
- UMG announces strategic expansion in Africa by appointing African leadership team - more info
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More people Submit a Person |
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Jobs offered |
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MyBroadband is growing its editorial team, and has an opportunity for a recent university graduate or person with junior-level experience who wants to work as a technology journalist. Read more >> |
| MyBroadband is growing its marketing team and has an opportunity for a recent graduate or person with junior-level marketing experience. Read more >> |
SA Décor and Design is looking for an experienced social media assistant to work with one of South Africa's top decor bloggers. Read more >> |
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Twitter |
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New events to diarise |
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IIE-Vega Open DayVega School - 30 Jan 2021, Johannesburg | 30 Jan 2021, Cape Town | 30 Jan 2021, Pretoria | 30 Jan 2021, Durban |
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