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 | RYAN MCFADYEN Daily media consumption by consumers is growing. Layer that with technology, trends, changing audiences and heightened competition, the share of audience attention becomes more and more difficult to capture...read |
|  | MIRANDA LUSIBA "Thought leadership is the expression of ideas that demonstrate that leadership in a company have expertise in a particular field, area or topic"...read |
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| #MetaMarketingMasterminds | |
| |  | ISSUED BY META The 2020 lockdown brought about a gigantic social catastrophe in South Africa, or so-called second pandemic; namely the rise in Gender Based Violence (GBV). Listen to the podcast to hear first-hand from the team on how they strategised and executed this important yet brilliant campaign called "Be The Light"... Read |
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| |  | There is a perception that elderly people and technology do not mix well. However, rising life expectancy, delaying retirement age, and active ageing is redefining this demographic... Read |
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| Advertising |
 | ISSUED BY OGILVY SOUTH AFRICA Creative Consultancy Number 10, in collaboration with Ogilvy South Africa, have launched a category disrupting campaign for Coronation Fund Managers... Read |
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| Covid-19 |
 | Finally, after 750 days of South Africa being under lockdown, the National State of Disaster has been lifted... Read |
| Digital |
 | NICK DURRANT, ISSUED BY BLUEGRASS DIGITAL Commerce in the digital age is more than transactions, products and catalogues. Selling online means telling stories, evoking emotion and establishing trust... Read |
 | Mettlestate, an esports, gaming and content specialist in South Africa, has announced the launch of its new website and new features... Read |
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| Exhibitions |
 | DANETTE BREITENBACH Covid has had an lasting impact on exhibitions and events, and, as a result, the shape of these going forward has changed forever... Read |
| Media |
 | The South African National Editors' Forum has announced the launch of the revised online version of the Reporting the Courts Manual... Read |
| Retail |
 | BISWA SENGUPTA There's a lot of excitement around the metaverse, with many retailers already creating a digital presence for tech-savvy consumers... Read |
| Social Media |
 | MARTIN N NDLELA The rise in the use of smartphones and an increased adoption of mobile internet in Africa are fundamentally altering the media ecology for election campaigns... Read |
| TV |
 | IMRAN SALIE I was fortunate enough to spend some time with a 55" TCL smart TV, and during that time I grew quite fond of it. Here's why... Read |
| Business |
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 | Despite the R1.50 reduction on the General Fuel Levy, the fuel price increases for April will keep fuel prices at a record high... Read |
 | LAURIE GOERING As fossil fuel emissions continue to rise, renewed efforts to slash them must be fair and take into account countries' other key priorities... Read |
 | Case studies across Africa demonstrate the positive impact that access to even the most basic mobile technology can offer smallholder farmers... Read |
 | The National Arts Festival has announced its return with an immersive in-person event for 2022... Read |
| Entrepreneurship |
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 | SmartWage, an HR and communications technology startup, has raised $2m (R29m) to bridge workplace communication gap... Read |
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 | DMX specialises in Influencing your customers' behaviour. We use Audio, Visual Stimulation and Scent to help motivate staff, build brands and enhance an unforgettable experience. |
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