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Marketing & Media South Africa

BizToday's top stories
Tiger Brands's failed attempt to manage the listeriosis crisis is costing them severely

Lunice Johnston

Failing to plan for a reputational crisis happens more often than it is comfortable to think about. Lunice Johnston writes about what steps are crucial to successfully handling a reputational crisis...read
 
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Emma Wilkie, managing director of Gunn Report. Image supplied.
South Africa ranked at #23 in 2018 Gunn Media 100 report
South Africa was ranked 23rd in the 2018 Gunn Media 100's "world's top 10 countries for media excellence"...read
The private members club set to transform Africa
The private members club set to transform Africa

Cari Coetzee

The QSL Members Club will be an incubator for Africa's leading lights, an organic platform for ideas to be birthed, connections to be forged and for plans to be set in motion...read
The PR Hustle... All images © Mick Creative.
What they don't teach you at university: The PR Hustle

Leigh Andrews

There's no denying those who work in the public relations and media industry work hard. But in 2018, it's all about working smarter, not harder. So if there's a way to streamline and simplify the process of both generating content and ensuring media coverage, both sides benefit. That's where Jana Leonard's PR Hustle fills a gap...read
Advertising
Dentsu Aegis Network Mozambique opens doors to revolutionise the market

Issued By Dentsu Aegis Network

Dentsu Aegis Network Mozambique has announced the official inauguration of its office in Maputo, Mozambique... read
South African consumers vote Vodacom and KFC into top 10 best-liked ads

Issued By Ogilvy & Mather

KFC and Vodacom's advertising have been rated amongst South African TV viewers' favourites. The accolades were announced last week in the Kantar Millward Brown's Top 10 Consumer Report... read
#OrchidsandOnions: When cute becomes cloying and how to win (and lose) at the car insurance business

Brendan Seery

Sometimes cute does work in advertising. And sometimes, as a critic of advertising, if you pan something which is cute - or, even more dangerous, includes an animal - you incur the wrath of diverse constituencies, whose hate mail wishes you all manner of unpleasantness... read
#Newsmaker: Philasande Sokhela partners with Artifact SA

Jessica Tennant

Artifact SA recently partnered with Philasande Sokhela, taking the ad agency to level 4 BBBEE (under the new MAC codes) with several divisions offering specialities where needed, including digital (level 4 SME), promotions (100% black-owned), integrated (51% black-owned) and print (51% black-owned)... read
CRM, CX, UX
Awareness of consumer rights should be increased and enforced
When a product does not work properly or a service provider does not deliver as expected, indignant consumers are quick to assert that they know their rights, but they often do not... read
CSI
Pedal power and sport helping to change lives

Issued By BMi Research

In 2017 over R300,000 was raised for the Ubuhle Christian School in Bronkhorstspruit, from the money raised by participants and sponsors in two JackalBerry mountain bike races... read
Direct Marketing
Key trends in email marketing 2018: What you didn't know about this tried and tested channel

Grant Fleming

While wide usage of email has been around since the early 1990s, it remains a tried and tested tool for communication, and particularly for effective direct marketing campaigns... read
Media
Meltwater acquires privacy-by-design social data platform DataSift to strengthen its AI-driven analytics offering

Issued By Meltwater

Meltwater, a pioneer of media intelligence and now Outside Insight, has announced its acquisition of DataSift, a privacy-by-design data and analytics platform... read
OOH
Tractor Outdoor installs first-ever real-time drought analytics on their Cape Town digital network

Issued By Tractor Outdoor

To continue motivating Capetonians to save water on a daily basis, Tractor Outdoor partnered with AUX Studio to get the message out there as widely as possible... read
Printing
Novus firms in face of revenue knock
The share price of Novus Holdings closed 2.35% firmer at R4.35 on Tuesday after the release of details of the hefty knock it will suffer on the new Media24 printing contract... read
Social Media
How to download your Facebook data (and why you should)

Andy Walker

It's the F-word you've been hearing an awful lot of this week, and its one everyone should be using. Yes, Facebook... read
One Show Awards
#OneShow2018: Kentaro Kimura's judging pick of the day
Kentaro Kimura explains why he is thoroughly impressed by Burger King's "Scary Clown Night," created by Lola MullenLowe, Only 925, Vision Media and Weber Shandwick, in this #OneShow2018 judging pick of the day... read
Quotes
William Penn
"Avoid popularity; it has many snares, and no real benefit."

More quotes  Submit a Quote
Twitter
MarketingEds
@MarketingEds
#Online advertising to account for 44.6% of global #ad spend https://t.co/iSYOBF1mUo #marketing @zenith
socialmedia2day
@socialmedia2day
With the use of messaging apps on the rise, its worth considering their potential for your marketing efforts... https://t.co/qTe6UMYdYf
dogoodvertising
@dogoodvertising
RT @emttl: We're not selling just #goods anymore: #brands need to offer means for self-realisation and #platforms for enabling #dreams @tho...
CampaignTechUK
@CampaignTechUK
Brand safety goes beyond advertising but is the industry taking it seriously? Find out what the experts have to say... https://t.co/XD2tHIbXzr
More tweets  Follow

New business
  • Paddington Station PR to manage Afrika Tikkun's PR - more info

More accounts  Submit a New account
New appointments
  • 5FM introduces new line-up, new presenters - more info

More people  Submit a Person
Jobs offered
Senior Project Manager - Johannesburg
Worx Group is looking for an experienced, efficient and creative Project Manager, with a passion for events and client service, to join our dynamic team! Read more >>

Online Advertising Sales Champion - Johannesburg
Leading technology publisher is ideally looking for candidates with online/digital advertising sales experience. Read more >>


Graphic/Digital Designer - Johannesburg
A leading technology news publisher would like to recruit a Graphic and Digital Designer to take care of quarterly magazine, mailers, brochures, event websites, banners, screen savers and promotional material. Read more >>


New events to diarise
2018 Africa Shared Value Summit - 24 May 2018 to 25 May 2018, Johannesburg
Don't miss the 2018 Africa Shared Value Summit - join the Africa Shared Value movement. Join us on 24-25 May 2018 at the Maslow Conference Centre, Sandton, Johannesburg. Read more >>



Social media marketing short course
Vega School - 10 Apr 2018 to 15 May 2018, Pretoria | 8 May 2018 to 12 Jun 2018, Cape Town | 8 May 2018 to 12 Jun 2018, Durban | 8 May 2018 to 12 Jun 2018, Pretoria | 8 May 2018 to 19 Jun 2018, Johannesburg | 3 Jul 2018 to 7 Aug 2018, Cape Town | 3 Jul 2018 to 7 Aug 2018, Durban | 3 Jul 2018 to 7 Aug 2018, Pretoria | 4 Jul 2018 to 16 Aug 2018, Johannesburg | 4 Sep 2018 to 16 Oct 2018, Johannesburg


Introduction to UI/UX and coding for web short course
Vega School - 18 Apr 2018 to 23 May 2018, Cape Town


Introduction desktop publishing and design short course
Vega School - 22 May 2018 to 13 Sep 2018, Johannesburg | 22 May 2018 to 25 Sep 2018, Pretoria | 30 Jul 2018 to 7 Nov 2018, Cape Town | 30 Jul 2018 to 19 Nov 2018, Durban | 20 Aug 2018 to 3 Dec 2018, Pretoria | 20 Aug 2018 to 12 Dec 2018, Johannesburg


How to Boost Your Brand with Social Media Stories - 29 Mar 2018, Cape Town
On Thursday, 29 March 2018, join Meltwater and Ad Dynamo's Managing Director, Crayg Hitzeroth, as we lay out the checklist for effective ephemeral content marketing. Read more >>

Adobe Creative Cloud
Multidimensions - 29 Mar 2018, Cape Town


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