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| Advertising |
 | ISSUED BY DENTSU Dentsu Aegis Network Mozambique has announced the official inauguration of its office in Maputo, Mozambique... Read |
 | ISSUED BY OGILVY SOUTH AFRICA KFC and Vodacom's advertising have been rated amongst South African TV viewers' favourites. The accolades were announced last week in the Kantar Millward Brown's Top 10 Consumer Report... Read |
 | BRENDAN SEERY Sometimes cute does work in advertising. And sometimes, as a critic of advertising, if you pan something which is cute - or, even more dangerous, includes an animal - you incur the wrath of diverse constituencies, whose hate mail wishes you all manner of unpleasantness... Read |
 | JESSICA TENNANT Artifact SA recently partnered with Philasande Sokhela, taking the ad agency to level 4 BBBEE (under the new MAC codes) with several divisions offering specialities where needed, including digital (level 4 SME), promotions (100% black-owned), integrated (51% black-owned) and print (51% black-owned)... Read |
| CRM, CX, UX |
 | When a product does not work properly or a service provider does not deliver as expected, indignant consumers are quick to assert that they know their rights, but they often do not... Read |
| Direct Marketing |
 | GRANT FLEMING While wide usage of email has been around since the early 1990s, it remains a tried and tested tool for communication, and particularly for effective direct marketing campaigns... Read |
| ESG |
 | ISSUED BY BMI RESEARCH In 2017 over R300,000 was raised for the Ubuhle Christian School in Bronkhorstspruit, from the money raised by participants and sponsors in two JackalBerry mountain bike races... Read |
| OOH |
 | ISSUED BY TRACTOR OUTDOOR To continue motivating Capetonians to save water on a daily basis, Tractor Outdoor partnered with AUX Studio to get the message out there as widely as possible... Read |
| PR & Communications |
 | LUNICE JOHNSTON Failing to plan for a reputational crisis happens more often than it is comfortable to think about. Lunice Johnston writes about what steps are crucial to successfully handling a reputational crisis... Read |
 | LEIGH ANDREWS There's no denying those who work in the public relations and media industry work hard. But in 2018, it's all about working smarter, not harder. So if there's a way to streamline and simplify the process of both generating content and ensuring media coverage, both sides benefit. That's where Jana Leonard's PR Hustle fills a gap... Read |
| Printing |
 | The share price of Novus Holdings closed 2.35% firmer at R4.35 on Tuesday after the release of details of the hefty knock it will suffer on the new Media24 printing contract... Read |
| Research |
 | South Africa was ranked 23rd in the 2018 Gunn Media 100's "world's top 10 countries for media excellence"... Read |
| Social Media |
 | ANDY WALKER It's the F-word you've been hearing an awful lot of this week, and its one everyone should be using. Yes, Facebook... Read |
| The One Club of Creativity |
 | Kentaro Kimura explains why he is thoroughly impressed by Burger King's "Scary Clown Night," created by Lola MullenLowe, Only 925, Vision Media and Weber Shandwick, in this #OneShow2018 judging pick of the day... Read |
| Featured Press Office of the day | More | Join |
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 | African Response offers market research, ongoing insights, strategic advisory & consulting, financial education programme implementation, monitoring & evaluation. Specializing in low-to-middle-income consumers. |
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William Penn "Avoid popularity; it has many snares, and no real benefit." |
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 | The 2018 Africa Shared Value Summit - 24 May 2018 to 25 May 2018 , Johannesburg
Join business thought leaders and trailblazers from across Africa at the 2018 Africa Shared Value Summit, taking place 24-25 May 2018 at the Maslow Conference Centre in Sandton, Johannesburg. More info >> |
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 | CARI COETZEE The QSL Members Club will be an incubator for Africa's leading lights, an organic platform for ideas to be birthed, connections to be forged and for plans to be set in motion... Read |
