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Stan Katz has been a radiohead since 1973. He is still loving radio and still learning about it. He is now consulting to radio stations internationally, blogging and tweeting and having a ball. Follow @stanbkatz on Twitter.
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What reps are selling is not necessarily what clients are buying

Everybody in the media industry is weeping, wailing and gnashing their teeth about how tough times are. There's no getting away from that, but I'm sad to say that part of the problem is the way in which media is being sold. After 40 years in the business, I will confine my comments to the radio industry.

By Stan Katz 20 Sep 2012 07:50