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Charles Stretch

Managing Director of SMSPortal
Location:South Africa


    Charles Stretch, is the managing director of SMSPortal. Established in 2002, it has grown to be a large bulk SMS provider sending 100 million SMS a month. Contact him on .
    Measuring your marketing impact

    While spreadsheets and dashboards are nice, actually being able to prove your marketing works is far more useful...

    By Charles Stretch 22 Jul 2014 14:02

    SMS delivers better retail experience

    Although customers use their phones in stores for much, from managing shopping lists, browsing for recipes, price comparisons, additional product information and shopping on the go whenever they need to, they remain fickle and retailers need to prioritise mobile over more traditional forms of communication.

    By Charles Stretch 15 Apr 2014 10:43

    Demystifying POPI

    The Protection of Personal Information Bill (POPI) was passed by the National Assembly on 11 September and will be signed by the President before Christmas - but what is it? And how will it affect your business, and your individual rights?

    By Charles Stretch 29 Nov 2012 07:41

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