[Bonnie Ramaila] I remember my mother used to tell us anecdotes of her school years and said she used to have a teacher called "Meneer", who used to say, "Between a telephone, a telegram and a telling-woman, the fastest is a telling-woman."
[Bonnie Ramaila] The new Ariel washing powder TV advert starring Noeleen Maholwane-Sangqu has been bugging me...
[Bonnie Ramaila] I think racial undertones and subtle nuances of racial segregation in TV adverts seems rife, and I find them more disturbing than thoughtful, especially when a TV advert shows one product communicating the same message, yet represented by two different racial groups.
[Bonnie Ramaila] I have never understood why companies should have those closing and opening billboards before, during and after a TV programme, until I saw 1st for Women's sponsorship of the M-Net series, 'Revenge'.
[Bonnie Ramaila] During the December holidays I noticed, without any preoccupation, that many a brands have undergone facelifts or nip-and-tucks, if you like.
[Bonnie Ramaila] I am not too sure why the latest Ola Cornetto - black and white ice cream TV advert is done in that cinematic grading. The ice cream is brown and white for crying out loud - what's this black and white all about? (video)
[Bonnie Ramaila] As you drive along the N1 North or N14 towards Pretoria, there is a huge 94.2 Jacaranda Radio billboard of their recent campaign 'lekker to be here' - termed LTBH.
[Bonnie Ramaila] While watching the recent International Association of Athletics Federations (IAAF) World Championships (held in Daegu, South Korea) on TV, I critically observed that most athletes' T-shirts, especially those from Europe and Asia, proudly displayed the names of their countries with big, bold letters. However, I struggled to read our country's name on the shirts of Caster Semenya and Lucky Mohale, even when the cameras zoomed in on them.
[Bonnie Ramaila] I have this warm fuzzy feeling after seeing and reading through a very cleverly executed Virgin Mobile 'Stay Connected for Longer' print ad in the Sandton Chronicle of 24 August 2011, on page 27.
Receive free email newsletter
Tell a friend about us