Programmatic advertising: the marriage of creativity with technology
Programmatic advertising: the marriage of creativity with technology

Victor Navarro, EMEA sales director, Media Solutions at Sizmek, shared his insights on the rise of programmatic advertising in the United Kingdom at the StrikeAd Mobile Programmatic Advertising event. Navarro urged South African advertisers to get on board with creating relevant messages for mobile users, lest they get left behind, as the days of desktop only advertising are over.

By Pasqua Heard 1 day ago

Fawlty Towers and the art of prediction
Fawlty Towers and the art of prediction

The legendary comedian John Cleese is being interviewed on the radio. He is explaining how arguably the most successful television series, Fawlty Towers, was liked by very few when it began in 1975. In fact, when the Daily Mirror reviewed the show the headline read "Long John Short on Jokes."

By Damon Stapleton 2 days ago

The Creative Counsel founders announced as exceptional entrepreneurs
The Creative Counsel founders announced as exceptional entrepreneurs

The Creative Counsel (TCC) founders and group co-CEOs, Ran Neu-Ner and Gil Oved, were announced as the winners of the Exceptional category at the EY Southern Africa World Entrepreneur Awards 2016.

2 days ago

The best car adverts of 2016
The best car adverts of 2016

Ad agencies who have the pleasure of working with automotive companies know that cars are the ultimate tool for lifestyle branding. The right vehicle is so ingrained into consumers' mindsets that the adverts don't even just have to be about the car anymore, but about the kind of consumer who wants to buy them. So, with that in mind, here are three of our favourite car adverts for 2016.

Issued by LotteryResults.co.za 2 days ago

The death of marketers
The death of marketers

I was walking through my hood the other day and noticed two shops in the process of closing down. One was a Travel Agent, the other a DVD store. Both casualties of the democratisation brought respectively by the internet. Why rent a DVD when I can stream one from home? Why use a Travel Agent when I can find my own flight online for cheaper using a comparison website?

By Edward Fisher 2 days ago

Screengrabs from the ad.
[Orchids & Onions] Tipping a hat to the 'Nightshift'

OK, I'll admit MTN already got its foot in the door with me right at the beginning of its new TV ad: I'm a Commodores fan and I think Nightshift (their tribute to soul legend Marvin Gaye - also one of my favourites) is one of the best tracks they produced.

By Brendan Seery 3 days ago

#EntrepreneurMonth: A rising star in marketing
#EntrepreneurMonth: A rising star in marketing

At the Standard Bank Tshwane Business Awards, the Young Entrepreneur of the Year award went to Lebogang Mokubela, founder of the Lemok Group.

By Beverley Klein 3 days ago

Student of the Year: Carina Bonse wins AdFocus
Student of the Year: Carina Bonse wins AdFocus

Fondly nicknamed "The Wizard" for her seemingly magical ability to push her work further than anyone else, final year Red & Yeller Carina Bonse has proven that she really is capable of extraordinary creative magic.

Issued by Red & Yellow 3 days ago

123RF
Six steps to a better digital marketing strategy

Brands need to engage with their customers regularly in order to be competitive. With all of the messaging thrown in front of today's consumers, a business that succeeds at attracting the attention of consumers time and again will have the advantage. Luckily, engagement isn't impossible to capture in thanks to today's technology and social platforms.

By Jennifer Roberts 3 days ago

South Africa's latest salary trends revealed
South Africa's latest salary trends revealed

CareerJunction has released a review on the latest salary trends in South Africa, revealing salaries currently on offer in South Africa.

Issued by CareerJunction 28 Nov 2016

Huffington Post to empower communities
Huffington Post to empower communities

The 17th edition of the Huffington Post launched this weekend in South Africa. At the launch event in Sandton at Katy's Palace Bar, chief executive officer of The Huffington Post, Jared Grusd told attendees that the "timing of this launch is great because the world needs us more than ever. We can empower your communities to make more informed decisions about their world."

By Danette Breitenbach 28 Nov 2016

xtockimages © –
Back to the drawing board on unemployment eradication

Amien Ahmed, director of public affairs at Kantar Public South Africa, is so focused on social, political and government research that he hasn't read a novel in five years (though he recommends Peak: Secrets from the New Science of Expertise by Anders Ericsson, the researcher who unveiled the concept of '10,000 hours' or putting in the time to perfect a skill, as made popular in Malcolm Gladwell's Outliers). Here, Ahmed shares some of the top issues relating to this month's countrywide focus on entrepreneurship based on the recently completed Finscope study and unravels a few misconceptions for those who see entrepreneurship as a silver bullet for the country's high unemployment levels...

By Leigh Andrews 28 Nov 2016

How many people sit around your boardroom table?
How many people sit around your boardroom table?

As marketing budgets decrease and agencies have to report into procurement officers, fighting harder to justify every Rand spent in media and production, more and more people are gathering around our clients' boardroom tables for status each week.

By Elaine Loeb 28 Nov 2016