Brand building in Africa: Demystifying the African marketplace
Brand building in Africa: Demystifying the African marketplace

Why have some companies succeeded and others failed in Africa? International brands have extended their business models into Africa, and set up shop: investing in infrastructure by means of supply chains and distribution networks, creating employment, and relentlessly driving their brands on the market, only to close-up shop when great expectations floundered.

By Catherine Burton, Harsh Sarda and Zeenat Ismail, Issued by Ipsos 1 day ago

(c) Ventsislav Bratovanov -
The line between news and advertising is blurring, according to study

The third annual Global Communications Report, a comprehensive survey of public relations leaders and students worldwide, has been released by the Centre for Public Relations at the USC Annenberg School for Communication and Journalism...

20 Apr 2018

The Soapbox Films team with Stein back-left.
VR and digital video storytelling as top marketing tools for 2018

Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else.

By Leigh Andrews 19 Apr 2018

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction.

By Wynand Smit 18 Apr 2018

Search for the Face of Africa begins

The search for fresh modelling talent begins this month as TV channel M-Net and mobile phone company Nokia start holding open castings for aspiring models in Accra, Addis Ababa, Cape Town, Dar es Salaam, Gaborone, Johannesburg, Kampala, Kigali, Lagos, Luanda, Lusaka, Nairobi and Windhoek.

7 Dec 2005

South African films find winning ways

Culminating a week of winning news, Gavin Hood's 'Tsotsi' received the Critics Jury award for Best South African feature film at the Cape Town World Cinema Festival on 19 November. Hood was in Hollywood for the long, arduous 2006 Oscar-nomination lobby process, beginning with a screening of Tsotsi for the Foreign Press Association.

21 Nov 2005

Shaken and Stirred on e

Prepare to be shaken and stirred, thrown off a cliff and dangled from helicopters and speeding trains, when e.tv launches the James Bond Festival this weekend. Beginning this Sunday, 1 August at 8pm, the super-spy movie series will see you through the rest of winter and keep you entertained right into the first month of spring.

29 Jul 2004

Bayer to acquire Roche Consumer Health

Bayer has announced that it has agreed to acquire Roche Consumer Health. By acquiring this business Bayer will become one of the top three over-the-counter (OTC) consumer health companies worldwide.

21 Jul 2004

Govt response on Cannes visit

Government has issued a statement in response to questions raised in parliament this week, about its delegation to the Cannes Film Festival, stating that the benefit was to local filmmakers who had the chance to network with their international counterparts.

10 Jun 2004

Press freedom caged in 2003

Press freedom suffered a substantial worldwide decline in 2003, according to a major study released internationally today by Freedom House. Legal harassment, political pressure, and violence by state and non-state actors against journalists combined to worsen conditions in many countries, resulting in the second consecutive year of a global decline in freedom for news media.

6 May 2004

Africa supplement introduced by Business Day

The newest addition to the Johnnic Communications' stable, Business Day Africa, a weekly newspaper destined for the African continent, was published today, October 31, 2003.

Issued by PR Newswire 31 Oct 2003

Second World Press Freedom Rankings

Reporters Without Borders has published its second world press freedom ranking. Like last year, the most catastrophic situation is to be found in Asia, with eight countries in the bottom ten: North Korea, Burma, Laos, China, Iran, Vietnam, Turkmenistan and Bhutan. South Africa ranked 21st.

Issued by Reporters sans Frontières (Paris) 21 Oct 2003

MagentaSoft to build Pan-African print network

MagentaSoft (Pty) Ltd plans to offer its online print procurement application throughout Africa within the next year.

28 Jan 2003

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