The On Digital Media's (ODM) pay TV service, TopTV, released in 1 May 2010, hit the 200 000 subscriber base by Christmas 2010, with a record 50 000 activations in December alone. With an average of 4 viewers per household, this raises viewership to over 800 000. New additions include a sports channel by Q3 2011, new HD channels in about a year(at no extra subscription fee) and a HD Personal Video Recorder (PVR).
