Top company and news stories 12 March 2018 - 12 Mar 2018By Leigh AndrewsJuanita Pienaar chats to BBDO group CEO Boniswa Pezisa about their revert back to a one-agency-two-offices model, and Net#work BBDO's #SendMe ad aimed at President Ramaphosa Pienaar also interviews Nickelodeon's Alexi Wheeler on entering the age of content Memeburn's Andy Walker reports that Spotify may be launching in SA this week Jessica Tennant chats to #Newsmaker Dave Nemeth on his new role as Designing Ways' editor in chief #FairnessFirst: I unpack why Carling Black Label #NoExcuse used the Derby and 1st for Women used Grey's Anatomy to fight to end women abuse, as well as why social media went purple for International #WomensDay I also found out how to get into the consumers' brain with Richard Shotton's The Choice Factory Karl Blom and Daniel Vale of Webber Wentzel write about understanding your legal rights after personal information leaks, while Aphelele Tapile explores whether it's legal for someone to record you without your knowledge Quinton Jones explains the elephant in the room and the 'Big 5' threats to the media agency SABC poaches Carte Blanche journalist Bongani Bingwa to bolster its news team Toyota's 'Rami' comes out tops in the iDidTht.com Craft Awards February 2018 Victor Moreriane analyses the current crisis management related to the outbreak of listeriosis, while Bonnie Ramaila agrees that Enterprise should implement a watertight crisis management strategy or else it's history! I went #BehindtheSelfie with Tshepang Molisana, self-employed freelance writer behind Taste Let's See Read my latest #LoeriesRanking Q&A, with M&C Saatchi Abel on the power of creativity to change the world Leigh Andrews | Leigh Andrews
Andrews was on the inaugural Marketer of the Year (MOTY) jury for the 2019 Marketing Achievement Awards (MAA) as well as an #Inspiring50 2018 nominee herself, and judged over 500 entries for the most recent Epica Awards - the only creative prize awarded by journalists working for marketing and communications magazines around the world. She's also serving on the IAB (SA)'s #Bookmarks2020 Publisher panel. Responsible for keeping a finger on the pulse of the latest happenings in the marketing and media industry, this is an almost 24/7 role that involves keeping one eye on your inbox with the other on your social media feed, to write breaking news stories and interviewing key people in the B2B space. All made easier by 15 years of working for companies such as Microsoft, Kagiso Media, Fleet Street Publications, the Mail & Guardian Online, Caxton Community Newspapers and Newsclip's media, marketing and PR publications. |
