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Is your brand socially awkward?

At the social media party, is your brand engaging in sparkling conversation or just muttering random facts to itself in the corner? Figure out where your brand fits in to the mix and how to climb the social ladder.

Issued by Gullan&Gullan 29 Jul 2014 13:37

TEDxCapeTown's 2014 headline event, Design Your Thinking, kicks off next month at Cape Town City Hall

At TEDxCapeTown we are passionate about ideas worth spreading but have you ever wondered where your ideas come from or why you think the way you do? Each of us have our own unique filter through which we view the world and the power to alter our perceptions and design the way we think.

Issued by TEDxCapeTown 29 Jul 2014 12:49

The Nedbank Digital Edge Live 2014 - Go. Do. Good

The Nedbank Digital Edge Live 2014, which takes place on 30 September 2014 at Vodadome in Midrand, will explore the key themes of authenticity, purpose, values and doing good. This year's show will look at how brands, marketers and agencies leverage the power of purpose driven communications and how this will inspire deeper relationships with consumers.

Issued by Digital Edge Live 29 Jul 2014 12:43

Stop damaging your personal brand!

You have a personal brand, whether you think about it or not. Your personal brand is what people say about you when you're not in the room. It's how your colleagues, associates, friends and acquaintances perceive you.

By Donna Rachelson, Issued by Branding and Marketing YOU 29 Jul 2014 12:08

FESPA Africa 2014 Exhibition proved a huge success

Maizey Plastics recently exhibited at the very first FESPA Africa Exhibition 2014 hosted at Gallagher Convention Centre in Midrand from 2 - 4 July 2014. The Maizey Plastics exhibition stand covered a floor space of 126m² and showcased a range of innovative products from world leading suppliers to the signage, digital and graphics industries.

Issued by Maizey Plastics 29 Jul 2014 11:43

TV strikes back: rise of digital devices drives new viewing habits

  • Three-quarters of internet users globally still watch TV daily
  • Almost half of TV viewers are 'screen-stacking' in the evening
  • A quarter now watch online video daily on a digital device

    Issued by TNS South Africa 29 Jul 2014 11:00

  • World Wide Creative launches new e-commerce platforms to sell gold online

    The South African Gold Coin Exchange (SAGCE) and its retail division, The Scoin Shop, have officially launched brand new websites, both designed and built by digital marketing agency, World Wide Creative.

    Issued by World Wide Creative 29 Jul 2014 10:53

    Hummingbird's MD and Executive Producer selected as one of Mail & Guardian 200 Young South Africans for 2014 - Media Entrepreneur category

    Our intrepid Bridget Scarr has been selected as one of the Mail & Guardian 200 Young South Africans for 2014 in the category 'Media Entrepreneur'.

    Issued by Hummingbird Group 29 Jul 2014 10:13

    Pernod Ricard and 34 launch a responsible drinking selfie

    Drunk driving is one of the biggest threats to road safety in South Africa. As a responsible alcohol distributor, Pernod Ricard is dedicated to raising awareness of the dangers of drunk driving. In fact, Pernod Ricard worldwide dedicates one day a year to educate all employees about responsible drinking. This year saw the 4th annual Responsib'All Day and was marked with the launch of 'Wise Drinking', the first global digital application promoting responsible drinking.

    Issued by 34 29 Jul 2014 09:36

    The new home of Mediacore

    Mediacore's new premises boast a 70m² filming studio that converts from Chroma to an all-white infinity curve for product shoots and even to a black studio for music videos.

    By Henry Baldish, Issued by Mediacore 28 Jul 2014 15:04 appoints Anurag Patnaik as Senior Vice President - Product

    Ropes in former Reliance Jio SVP to bolster global product strategy

    Issued by 28 Jul 2014 13:13

    Dion Wired directed by Slim of Egg Films

    Dion Wired reveals a new approach to retail advertising with an engaging story of a family and a little bird. The commercial, directed by Slim for Ireland Davenport, relies on emotive and heartfelt storytelling with a touch of technical wizardry around the bird to depict the connectivity of a family whilst always using the Dion appliances. The result is a more subtle approach than viewers are used to for retail brands. According to director Slim, "The bird stole the show on set and gave a performance better than most humans!"

    Issued by Egg Films 28 Jul 2014 12:46

    Kantar invests in ZappiStore to accelerate growth in self-serve research solutions

    Kantar is pleased to announce an investment in ZappiStore, the global pioneer in automated market research.

    Issued by TNS South Africa 28 Jul 2014 12:35

    The quest for the 'mobi-grail': Make promises. Keep promises.

    There are no magic formulas for mobile marketing. It is a rapidly developing art that continuously evolves. What works today, will not necessarily work tomorrow as conversations move swiftly from topic to topic. This is in no small measure, thanks to how the offline and online worlds have merged to form a ubiquitous omnipresent space in which we have all become content creators. But in this ever-changing landscape, there are endless opportunities to engage, retain and grow customer loyalty.

    By Deseré Orrill, Issued by Ole! Media 28 Jul 2014 11:56

    Volcano wins Ad Age International Agency Award

    Johannesburg-based full-service advertising agency, Volcano, has been awarded Silver in the Ad Age International Small Agency of the Year Awards, held this week in Austin, Texas - the first African agency to take home this prestigious award. The Volcano Group saw a substantial increase of 18.4% in its revenue and has acquired a considerable number of new accounts over the past year.

    Issued by Volcano 28 Jul 2014 11:55

    Ursula McAlpine appointed Havas Worldwide Group MD

    Ursula McAlpine, MD of global advertising agency Havas Worldwide Johannesburg, has been promoted to the position of Group MD. This position will assume the responsibility for the Havas Worldwide Johannesburg, Havas Worldwide Digital Johannesburg and Havas Shopper Marketing businesses.

    Issued by Havas Worldwide 28 Jul 2014 11:39

    Adclick Africa launches new mobile DSP

    Adclick Africa is proud to announce the launch of a mobile DSP serving advertisers across Africa. It's no secret that mobile is becoming the top medium to connect with African consumers and Adclick Africa is leading the way in connecting the African audience on mobile with advertisers.

    Issued by Adclick Africa 28 Jul 2014 11:01

    Scan Display goes big, and goes home, with Modulbox

    Using one of the latest innovations in outdoor stand design, Scan Display created a conceptual village for potential buyers at the recent Century Property Developments Home Design Expo 2014.

    Issued by Scan Display 28 Jul 2014 09:15

    #MobileRocks SA Media Channels: Part 1 of the AMPS Mobile Report

    Part 1 of the AMPS Mobile Report by Silverstone and the MMA SA has been released. The report provides a mobile perspective of the SA Audience based on AMPS2013AB data.

    Issued by Mobile Marketing Association 25 Jul 2014 14:56

    Linn Products raises the audio bar in South Africa

    The global leaders in precision-engineered music systems, Linn Products, is making its long-awaited re-entry into South Africa with the announcement that Sphere Custom Design will be its sole distributor in the country. Their product range officially launched on 22 July at a function that also celebrates Linn's association with the award-winning Higland Park whisky range.

    Issued by Lion's Wing 25 Jul 2014 13:58

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