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Powerful sponsorships

Kim Skildum-Reid, who heads up Power Sponsorship and is one of the world's top corporate sponsorship consultants, trainers, speakers, and authors, will be presenting a keynote speech on Last Generation Sponsorship at the African Experiential Marketing Summit on 3 September 2008, in Johannesburg. 4 Aug 2008 12:26

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Experiential marketing guru Bernd H. Schmitt in SA

Founder and director of Columbia Business School's Center on Global Brand Management, Bernd H. Schmitt brings his wealth of expertise to South Africa at the 2nd African Experiential Marketing Summit in September. 28 Jul 2008 17:26

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African Experiential Marketing Summit

The second African Experiential Marketing Summit will be held on 3 September 2008 at Montecasino, Johannesburg. 30 Jun 2008 15:28

World Bank approves $145m budget support for Ghana

The World Bank has approved three credits totalling $145 million to support Ghana's budget under the multi-donor budget support (MDBS) framework. 9 Jun 2008 14:08

Japan gives Ghana $85mil grant for road project

[Kwaku Osei Bonsu] Japan has announced an $85 million grant to support the construction of the Yamoransa-Kumasi road project in Ghana. 30 May 2008 11:21

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Exp Nigeria implements another successful activation for Heineken

With Heineken in the third year of its global sponsorship of the UEFA Champions League, Heineken Nigeria has rolled out a campaign called the Heineken Champions Planet for the second consecutive year. 21 May 2008 15:17

Banks back the Africa Investor Nigeria Projects Summit

Africa Investor has announced its Nigeria Projects Summit has attracted record levels of support from leading Nigerian financial institutions at a press conference held in Abuja. Sponsoring institutions include Zenith Bank, Vetiva Capital Management, Oceanic bank and Stanbic Ibtc Bank. 12 May 2008 14:52

ACP launches film production support programme

The African, Caribbean and Pacific Group of States (ACP) presents the ACP-EU Support Programme for the ACP Cinema and Audiovisual Sector. The Secretariat of the ACP Group of States and the European Union have designed a new support programme for the ACP audiovisual sector, ACP Films (ie. cinema and television). ACP Films is managed by the ACP Secretariat and financed by the 9th European Development Fund (EDF). 25 Apr 2008 11:00

Bank sponsors Inside Africa

CNN International has announced Zenith Bank as the exclusive sponsor of its popular weekly feature programme, Inside Africa. 19 Feb 2008 06:14

PUMA and Ghana extend partnership

PUMA and the Ghana Football Association (GFA) have announced a multi-year extension of their successful partnership through the 2014 FIFA World Cup. PUMA CEO Jochen Zeitz and GFA President Kwesi Nyantakyi made the announcement during a special reception in Ghana's capital of Accra. 7 Feb 2008 10:53

Cup of Nations adopts beer

[Emeka Enyadike] Sponsorship for Nigeria football reached new heights last week as Guinness Nigeria became the latest sponsors of the Nigerian national football team, The Super Eagles. 5 Nov 2007 15:59

Celtel to 'rock' Sierra Leone

[Bai-Bai Sesay] Sierra Leonean musicians have hailed Celtel-Sierra Leone for 'coming to the rescue' of the industry with its sponsorship of a musical conference which took place in the capital Freetown last week. The conference attracted hundreds of musical artists all over the country. 5 Jul 2007 00:03

Major boost for Nigerian athletics body

[Emeka Enyadike] Nigerian Telecommunications giant Globacom has signed a US$2 million deal with the Athletic Federation of Nigeria (AFN) to sponsor the Lagos International Half-Marathon. 4 Jul 2007 12:08

Benin to receive further funding for AIDS project

The World Bank has approved credit funding to Benin for a second Multisectoral HIV and AIDS Project (PMLS-2), valued at $35 million (approx R250 million). 10 Apr 2007 16:56