Stratplanning

Strat planning for client service and non-planners: Cape Town, 10 April

[Issued by Stratplanning] A one-day course for client service to fulfil their role more effectively will take place in Cape Town on 10 April. The course is also suitable for PR practitioners as well as those who do not have planning as a line function. 3 Apr 2013 11:12

AccessKenya automates its customer service

The AccessKenya group announced this week that it has completed full automation of its customer service through the acquisition and integration of the Internet Protocol Contact Manager (IPCM) and HEAT system from the US-based Frontrange Systems. The two systems have further been integrated with the new AVAYA PBX. 24 May 2011 09:50

Brand Inside and Y&R brands in new partnership

[Carole Kimutai] The Brand Inside from the UK and Young & Rubicam Brands have gone into a partnership that aims to help Kenyan companies bridge the gap between brand promise and customer experience. 22 Mar 2011 06:44

SMS becomes a business, healthcare tool

[Jennigay Coetzer] SMS is used more in customer relationship management (CRM) in developing countries like SA than in other markets because more individuals have cellphones than internet access. 17 Mar 2011 13:40

Conexus

Conexus paves the road for automotive sales and service standards in Africa

[Issued by Conexus] Outsourced call centre company Conexus has successfully extended its capabilities across Africa, having completed a challenging multi-country project. The venture into the continent continued when Conexus was tasked with implementing a large-scale customer satisfaction study for a leading, international automotive client in African countries. 3 Jun 2008 16:11

Small businesses get access to banking

[Zipporah Musau and Kwamboka Oyaru] In Kenya, as in many African countries, major banks prefer to deal with ‘big’ clients and ‘small’ clients experience great difficulties in obtaining access to banking services. One bank in Kenya has set out to change this, however, and this could have long-term benefits for advertisers and marketers. Zipporah Musau and Kwamboka Oyaru report. 21 Feb 2007 20:46