We then explored how you can use AdWords to place text and banner ads across the Google Display Network; reach the millions of people browsing the web on their mobile phones; and target those watching videos on YouTube.
In this last article, we will summarise some of the free Google tools you can use to help you find your customers and target your advertising at them.
1. KEYWORDS TOOL
2. AD PREVIEW TOOL
3. BUDGET OPTIMIZER
6. DISPLAY AD BUILDER
4. PLACEMENT TOOL
5. VIDEO TARGETING TOOL
7. INSIGHTS FOR SEARCH
8. YOUTUBE TRENDS DASHBOARD
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