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#SBTopWomen Awards: A celebration of women

It's not often you attend an awards event where the recipient of the Lifetime Award breaks out into song...

By Danette Breitenbach 2 days ago

#Loeries2017: Be stupid, fail harder and give it all away, says BSSP's Keith Cartwright

BSSP's Keith Cartwright shares five disciplines at the Dstv Seminar of Creativity that has crafted his mind and gave him focus. Here we look at the last three...

By Juanita Pienaar 5 hours ago

#Loeries2017: Doubt yourself and steal, if you want to be great, says BSSP's Keith Cartwright

BSSP's Keith Cartwright shares five disciplines at the Dstv Seminar of Creativity that has crafted his mind and gave him focus. Here we look at the first two...

By Juanita Pienaar 6 hours ago

#Loeries2017: Marketing Leadership and Innovation Award 2017 goes to KFC's Mike Middleton

Mike Middleton, KFC Africa CMO, is the well-deserved recipient of this year's Marketing Leadership and Innovation Award for his contribution to the marketing and advertising industry over the duration of his career...

By Jessica Tennant 16 hours ago

#Loeries2017: Design Army's Pum Lefebure on how to master the art of seduction

Pum Lefebure, co-founder and CCO of Design Army, based in Washington DC was the last speaker of the day at the DStv Seminar of Creativity, where she explained how marketing is a lot like dating, and how similarly falling in love with a brand goes from flirting to romance to seduction...

By Jessica Tennant 1 day ago

#Loeries2017: All the finalists by agency, school and brand!

All the finalists for this year's Loeries Awards have been announced. Here are the total entry numbers per agency, school and brand...

2 days ago

#Loeries2017: BBDO's Mike Schalit on the Creative#Director book launch

The launch of Net#work BBDO's Creative#Director (#CD) coffee table book is set to take place at the culmination of Loeries' Student Portfolio Day directly after the DStv Seminar at a special cocktail evening later today around 17h00 on the ICC Balcony...

By Jessica Tennant 2 days ago

Airbnb and Vice teams up for a once in a lifetime experience

Airbnb and Vice Media have teamed up to send 100 people on a once in a lifetime experience trip to Paris, Harlem, Cape Town and Tokyo through the Airbnb Trips platform...

2 days ago

#Loeries2017: Be the popes, the geeks and the rock and rollers, says Creative Shop's Weera Saad

First up at today's DStv Seminar of Creativity was Facebook's head Creative Shop: MEA, Weera Saad, who spoke about how things have changed over time and how we need to change to ride this new wave that's arrived. “It's a brave new world, the big wave is here and it's perfect, and it's staring you in the face.” We need to surf it, she said...

By Jessica Tennant 1 day ago

[Standard Bank Top Women Conference] Passionate for science

Science is an indication of a country's wealth, and the best indicator of a country's GDP and productivity is its scientific productivity. The investment of a country into science creates a healthy country and a healthy country is a wealthy country...

By Danette Breitenbach 2 days ago

It's time to start thinking about our digital carbon footprint

The media is at the forefront of generating awareness over environmental issues...

By Pietari Kaapa 2 days ago

[Standard Bank Top Women Conference] Mastering digital to soar over the gender gap

The Fourth Industrial Revolution could allow women to leapfrog the gender gap to create a future that is truly equal and inclusive. This is because this new world will require different talents and skills; ones that are inherent to women...

By Danette Breitenbach 2 days ago

Klipdrift and 34° celebrate the gold between friends

As BTL agency for Klipdrift, 34° created an engagement platform that celebrates friendship in a way only Klipdrift can. Using the unique Klipdrift positioning, gold in every drop, we were able to transform the brand positioning...

Issued by 34° 2 days ago

The commercial industry: Built on the backs of production companies

You don't hire a dentist to do brain surgery. You hire a qualified, accomplished, and trustworthy neurosurgeon who can carry out meticulous craniotomies while brushing their teeth...

By Bobby Amm, Issued by CPA 2 days ago

Using SEO backlinks for branding purposes

The problem with branding is that it takes a long time. You want to do various different things in order to be successful. One of them is actually using SEO backlinks...

By Boris Dzhingarov, Issued by Monetary Library 2 days ago

Navigating the online jungle

All you were doing was trying to help your dear grandmother search for the nearest dentist. Now your Facebook newsfeed is populated with ad after ad for partial, upper and snap-in dentures!...

Issued by Ad Talent 2 days ago

Sprout wins Google Bonanza

Sprout Performance Media Partners is celebrating after it recently won the Google Bonanza for its efforts in increasing its ad extension adoption rates...

Issued by Sprout 2 days ago

Conversion Science team scoops the 2017 EMEA Mobile Ads Certification Challenge Award

Conversion Science is one of the recipients of the 2017 EMEA Mobile Ad Award. The South African-based PPC and SEM digital agency team achieved an average of 90% for the exam...

Issued by Conversion Science 1 day ago

Lifestyle Expo @ Rand Show showcases the best in local indoor and outdoor design

The organisers of Rand Show 2018 have announced the unveiling of the Lifestyle Expo @ Rand Show 2018 - yet another innovative, exciting and highly interactive platform...

Issued by Rand Show 2 days ago

Promoted content

Currie Cup Clips re-ignites fan interest in tournament of legends

As the Currie Cup competes against an array of rugby tournaments for fan attention, a novel new campaign highlights the lighter side of rugby and has been driving renewed interest in the players and the tournament...

Issued by Brand inc 16 Aug 2017

Promoted content

Cadburys Martian's abducting ATM screens across South Africa

Cadbury's (Mondelez) Martian campaign has landed in South Africa in the last few weeks and it's everywhere, but it's an ‘out-of-this-world' platform that's targeting consumers right at the point of purchase...

Issued by Guerrilla IMC 14 Aug 2017

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Africa news

#CEMAfrica2017: Embracing a CX ‘citizen first' strategy in government

How do you convince your colleagues in government to embrace citizen needs first and deliver excellent customer service and experience to citizens, meeting service delivery needs and solving their problems?

By Louise Marsland 1 day ago

Africa's data revolution probed in UN-backed report

Limited capacity, investment and collaboration are among the challenges facing data communities working towards the Sustainable Development Goals (SDGs) and Africa's Agenda 2063...

2 days ago

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International

Loeries2017: Building the new creative economy at the speed of thought (masterclass)

Thursday, 17 August marked the second annual Loeries Masterclasses featuring industry leaders and experts speaking on a range of topics targeting various audiences within the creative industry.

By Jessica Tennant 3 days ago

Women in Marketing Awards open to South African candidates

South African women in marketing can enter the international Women in Marketing Awards, which has identified a global need to celebrate women in marketing, advertising and communications. Deadline for award entry submissions is midnight Monday, 18 September 2017.

16 Aug 2017

The final frontier of the independent agency

The success of South African agencies in Cannes recently is a reflection of the big talent in the country. Taking this talent and the size of the agencies into account and adding the knowledge and professionalism of South African agencies, it would be logical for the country to be a hub for the rest of the countries in Sub-Saharan Africa.

By Danette Breitenbach 14 Aug 2017

Boost your brand through rapid response

How quickly and effectively marketers respond and adapt to ongoing consumer feedback is the new determinant of brand performance according to a new survey report, released by the Chief Marketing Officer (CMO) Council.

14 Aug 2017

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