#BehindtheCampaign: Virgin Active | Loyalty Awards
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Marketing & Media Weekly
Mon 14 September 2026
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Accenture hires new global CMO
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‘We are already here’: Paul Reynell on Africa’s next PR chapter

KARABO LEDWABA

Paul Reynell reflects on his time at Prisa, the challenges facing the PR industry and why African communicators need to stop waiting for permission to tell their own stories... read
#BehindtheCampaign | Virgin Active takes SA creativity global
Virgin Active has launched everything you need is inside, a new global campaign created and produced entirely by South African creative talent... read
FNB eBucks, Shoprite Xtra Savings lead 2026 South African Loyalty Awards
Pieter Woodhatch, CEO of eBucks Rewards at FNB, was named Loyalty Personality of the Year... read
The power of a sticky tension: Why growth starts with people

ISSUED BY XCENTRIC

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How Cell C is showing up for South Africa’s youth: You’ve got the idea. We’ll give you the tools

ISSUED BY CELL C

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When the cost of coping becomes part of the township customer experience

ISSUED BY ROGERWILCO

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Nedbank IMC
Shift happens. Are you ready?

ISSUED BY IMC CONFERENCE

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Marketing & Media
Is your agency actually paying for itself?

ISSUED BY AGENCYDESK

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Advertising
2 African agencies among Gerety Awards winners
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MTN’s Youth Day 50th Commemoration Campaign transforms smartphones into memorials of freedom

ISSUED BY M+C SAATCHI ABEL

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Lobengula Advertising appoints Terry McKenna to top creative role
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#BehindtheCampaign | Trevor Noah and Savanna push new spotlight on local comedy
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A clean bill of health is not a diagnosis

ISSUED BY TRUTHSETSONLINE.COM

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Fossil fuel companies rebuked for greenwashing

JO-ANNE SMETHERHAM, KHOLWANI SIMELANE AND PATRICK BOND

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#BehindtheCampaign | Maserati turns luxury into everyday life in new brand film
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Why booked time beats automated triggers (when the deadline is fixed)

ISSUED BY AGENCYDESK

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Artificial Intelligence
Gail Schimmel | Consumer scepticism will rise as AI changes advertising

GAIL SCHIMMEL

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Generated doesn't mean designed. How designers are working with AI.

NATALIE DE CANHA, ISSUED BY MAKEREIGN

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AI makes ad targeting routine, forcing brands to bet on creative

NATASCHA TORRES

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Let's get personal: Sixty60 is predicting what shoppers want next

NONHLE N. LUTHULI

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Singularity Summit South Africa 2026 unveils full programme

ISSUED BY MANN MADE

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Branding
Bos Tea's new packaging spotlights South African Rooibos origin
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CRM, CX, UX
Your brand’s credibility is now more valuable than a pretty website

MKHUSELI VANGILE

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Design
D-school Afrika at UCT's 'Design Thinking in Practice' equips professionals for real challenges

ISSUED BY HASSO PLATTNER D-SCHOOL AFRIKA

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Digital
Ad fraud: The cheapest lead may be the most expensive lead you ever buy

JG BEZUIDENHOUT, ISSUED BY OFFERNET

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Independent newsrooms build digital audiences as transformation fund gains momentum

ISSUED BY DIGITAL NEWS TRANSFORMATION FUND

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ESG
OFM pushes up PinkTober!

ISSUED BY OFM RADIO

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Events & Conferencing
Standard Bank Top Women Conference 2026: Her power. Africa's future. Amplifying women-led growth across Africa

ISSUED BY TOPCO MEDIA

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Film & Cinematography
France takes centre stage at Fame Week Africa 2026

ISSUED BY THE PUBLICITY WORKSHOP

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Marketing
Your brand has a new shop window: AI

STEPHEN FORBES

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Best rated graphic design agency in South Africa for logo design and branding

ISSUED BY WOWW

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Publicis Groupe Africa celebrates 100 years of Publicis Groupe

ISSUED BY PUBLICIS GROUPE AFRICA

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Why brand memory should be the next frontier of influencer measurement

HAYLEY WATTERS, ISSUED BY ACTORVATE

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The era of 'feel-good marketing': Why positivity and purpose-driven storytelling is cutting through the noise

ISSUED BY PENQUIN

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Zambia's cultural confidence is becoming its greatest creative asset

PAUL BANDA, ISSUED BY DENTSU

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Media
Cape Town studio wins Emmy for immersive VR theatre
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The signals shaping business, media, technology, and consumer behaviour across Africa

ISSUED BY DENTSU

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Online Media
Turn browsers into buyers with expert product reviews on MyBroadband

ISSUED BY BROAD MEDIA

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OOH
From beer cans to cameras: Corona puts a new spin on outdoor advertising
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Kena Outdoor is proud to be the official out-of-home media partner for Standard Bank Joy of Jazz

KARABO CHAUKE, ISSUED BY KENA OUTDOOR

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PR & Communications
Hook, Line & Sinker celebrates agency growth with 2 promotions

ISSUED BY HOOK, LINE & SINKER

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What makes news? PR is still figuring it out

TSHEPISO KABAI

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Promotions & Activations
Rocket Creative unveils ‘Rocket 2.0’ with stunning new Linbro Park facility

ISSUED BY ROCKET CREATIVE DESIGN & DISPLAY

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What if your ‘green’ merchandise is still creating waste?
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Radio
Strong business support for those affected by cancer in Algoa country

ISSUED BY ALGOA FM

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Research
Fada Gallery brings 11 artists together to explore creativity and research
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Retail
Nespresso Professional brings premium coffee to SA’s SMEs with new Giorno Mini

ISSUED BY NESPRESSO

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Social Media
OnlyFans in South Africa: what creators say about sex work, personal safety and the gig economy

PHIWOKAZI QOZA

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Streaming
Netflix marks 10 years in South Africa
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Africa
Trump administration to lend $100m to telecoms firm Africell, countering Huawei in Africa

ALEXANDRA ALPER

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2026 African Legal Awards celebrates continent’s top legal talent

SHAN RADCLIFFE

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Business
New R500m fund targets funding gap for South African startups
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Pam Golding’s bold move into Germany
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