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 | The interactive interface uses game-style graphics to empower global travellers to choose their Mother City adventure, based on the guide they identify with - the Fearless Foodie, Nature Warrior, or Urban Adventurer...read |
|  | ISSUED BY TRACTOR OUTDOOR At the end of 2021, Innovocean - a joint venture between Tractor Outdoor and Reveel - was awarded the exclusive advertising rights for the Victoria & Alfred (V&A) Waterfront...read |
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Cannes Lions |
 | TikTok has partnered with the Cannes Film Festival to launch the #TikTokShortFilm competition to inspire creativity and support emerging talent... Read |
Marketing & Media |
 | THEO LOUW With every ad agency MD or CEO setting a clear return to growth agenda for 2022, the business lens moves beyond the discipline of identifying new business prospects... Read |
Advertising |
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Branding |
 | ISSUED BY TBWA The initiative from TBWA\New Zealand asks brands, advertisers, and users to flood feeds with authentic images and combat dependence on unethically altered images... Read |
 | Despite being produced in Latvia, Stolichnaya Vodka has been caught up in recent consumer boycotts of "Russian-branded" products... Read |
CRM, CX, UX |
 | MARK MOLENAAR, ISSUED BY KANTAR When it comes to delivering winning customer experience to today's consumers, brands need to streamline their focus and deliver on their promise of seamless CX in a channel-less world... Read |
Design |
 | Gladys Kalichini, from Zambia, is the third recipient of the Henrike Grohs Art Award, conceived by the Goethe-Institut and Grohs family... Read |
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Digital |
 | Beyond its first NFT launch, the fashion company aims to build a digital community that will collaboratively define what the brand should do in the Web 3.0 space... Read |
 | Miss South Africa has launched a brand new digital platform for Miss SA 2022 entries... Read |
Education |
 | BrandMapp, an annual survey of more than 33,000 middle class South Africans living in households with a R10,000+ monthly income has presented unique insights into the education landscape of this 30% segment of the population that represents 100% of the country's taxpaying base and 80% of all consumer spend... Read |
Film & Cinematography |
 | WaterBear Network has partnered with New York Festivals to create an exclusive new award... Read |
Magazines |
 | ISSUED BY MEDIA24 New Media and CTP Printers scooped top honours at the prestigious print quality competition... Read |
Marketing |
 | It's been reported that YouTube's once-popular targeting tool, Maximize Lift, is being phased out... Read |
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Mobile |
 | NIC LASCHINGER What difference will the recent spectrum auction have on your telephone bill? Read |
PR & Communications |
 | Last year, Nike paid a rumoured $33m to acquire a sneaker company that makes sneakers you can't wear. A deal made with an eye on how the metaverse is set to change our future... Read |
Behind the Selfie |
 | EVAN-LEE COURIE This week we go behind the selfie of Herman Bosman, chairperson at Endeavor South Africa... Read |
Africa |
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 | JOSHUA AMPONSEM Plastic waste in Africa is not just an urban issue, but also a rural one, writes Joshua Amponsem, the founder of the Green Africa Youth Organisation and Afri-Plastics Challenge judge... Read |
Business |
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 | BONGANI DLADLA The future of the construction industry has arrived as the use of 'smart building materials' continues to grow and provide solutions... Read |
 | Teddy Daka has been appointed the sole CEO of Zutari after sharing the role over the last year with Dr Gustav Rohde... Read |
 | NOMSA MBERE AND SEBASTIAN STEENKAMP A recent analysis of ESG reports by nine mining companies highlighted strengths and weaknesses in how they are tackling these objectives... Read |
Entrepreneurship |
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 | DANIELLE SENEKAL Digital platforms are always evolving, shedding their skin to adapt to changes in the business environment, consumer demands and competitive pressures... Read |
Featured Press Office of the day | More | Join |
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 | The Direct Marketing Association of Southern Africa (DMASA) is a Section 21 company dedicated to the protection and development of the Interactive and Direct Marketing (IDM) industry. It established itself as an independent body in November 2005. |
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