| |
 | The One Show has revealed its 2020 finalists with 20 finalist entries announced for South Africa... read |
|---|
|
|
|---|
|
 | BRENDAN SEERY Slowly, perhaps, but the marketing and advertising world is starting to heal. And, every now and then, a non-Covid-19 ad pops up which relieves the cliched tedium of promotion spots trading on the virus crisis...read |
|  | | The Covid-19 pandemic has given rise to a new kind of African consumer who is already displaying fundamental shifts in consumption and purchase behaviour...read |
|  | ISSUED BY KANTAR "You can't just wake up one day and decide to be purposeful, it has to be built into your brand's DNA." Kantar and SA Breweries share the importance of looking beyond consumer insights to also tap into cultural aspects when amplifying brand purpose from within...read |
|
|---|
|
| Advertising |
 | Ten campaigns for global brands across different markets have won in the Effective Innovation category of the Warc Awards, a global case-study competition in search for next-generation marketing effectiveness... Read |
| Digital |
 | KARYN STRYBOS Never before has strategic, personalised, and scalable marketing been this integral to long-term business success. Automated communications illustrate just how technology and marketing can combine and enhance existing campaigns: it does the repetitive legwork for teams, giving them a scale and reach that was previously unthinkable... Read |
| Marketing |
 | ISSUED BY BROAD MEDIA Content marketing is a powerful tool - with sponsored articles and reviews, it is the most trusted form of advertising among South African professionals and executives... Read |
| Social Media |
 | SIMPHIWE NGEMA Simphiwe Ngema has achieved a following of over 1,6 million people on Instagram - here she shares some insights for aspiring social media influencers as well as a few tips on improving your following and brand... Read |
| Business |
|
 | EVAN-LEE COURIE A small gesture kick-started her business and now, eight years later, accountant Zandile Sifika is paying it forward by helping other SMMEs survive the fallout from Covid-19... Read |
| Featured Press Office of the day | More | Join |
|
|
 | The ACA is the official representative body of South Africa's advertising and communications profession. |
| Jobs offered |
|
|
|
| New events to diarise |
|
|
|
|
|
