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 | NEW YORK: Twitter announced plans on Thursday to cut nine percent of its workforce as the struggling social network reaffirmed its strategy to drive growth after failing to find a buyer... Read |
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 | LEIGH ANDREWS What better way for lawyers to grab creatives' attention than by sending out a cease and desist letter of demand? Luckily in this case it was purely an invite to an event, but if you don't adhere to the legalities of advertising law you may not be as lucky... Read |
 | DESERÉ ORRILL In today's 'too much information' age, standing up and standing out are the key to being remembered. One tool that goes beyond just 'engaging' its audiences to help users retain the memory of the marketing message is video... Read |
 | MARI-LOUISE KAPLAN It's happened to all of us. Getting a message just before lunch advertising a special on the specific type of hamburger you like to eat - at a restaurant only a minute from your current location... Read |
 | Following yesterday's AGM, the IAB has announced its new industry chairs: Chris Borain, group commercial director at the Mail & Guardian Group takes on the reins as new chairperson, with Paula Hulley from Gloo@Ogilvy elected as vice chairperson... Read |
 | For the third year, Odgers Berndtson Sub-Saharan Africa ran its CEO for a Day Initiative, as a way for South Africa's top CEOs from the private sector to engage with some of the top MBA students from leading business schools... Read |
 | Advertising agency M&C Saatchi Abel and its client, RocketSeed, have launched a newly launched initiative, Stamps for Good, which is made up of ten virtual stamps linked to ten different charities... Read |
 | DANETTE BREITENBACH Airbnb had 68 rejections. A lot of people laughed at them. Their success, while seemingly so obvious today, was not obvious in the beginning... Read |
 | The National Small Business Chamber (NSBC) has announced South Africa's Top 20 Small Business & Entrepreneurship Award winners and the finalists of the 2016 South African Small Business Awards... Read |
 | ISSUED BY M+C SAATCHI ABEL In order to shine a light on what financial services provider 10X Investments calls "daylight robbery", the company partnered with advertising agency M&C Saatchi Abel to create a hard-hitting and highly visual campaign... Read |
 | ISSUED BY SAFREA The SA Freelancers' Association rejects a recent call by Mail & Guardian Africa for 'volunteers' to submit news and opinion content, seeing it as part of a worrying trend of devaluing media talent in the local news industry... Read |
