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Marketing & Media South Africa

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[Shopper Marketing] Customers gravitate to the 'Third Place'
[Shopper Marketing] Customers gravitate to the 'Third Place'
[Louise Marsland] Shopper marketing is being driven by a shopper revolution powered by our digital world. It has led a "seismic change in marketing"... read


Digital campaigns get the vote
Digital campaigns get the vote

Tess Sulaman

As South Africans get ready to head to the polls, there is no shortage of advisers on what the three main political parties should be doing to win the hearts and minds of voters... Read

Cultural appreciation in reputation management
Cultural appreciation in reputation management

Daniel Munslow

Communicating across cultures was the theme that emerged from a recent reputational management workshop I presented... Read

Mariana O'Kelly
Highlighting Ogilvy's yellow D&AD pencil

Leigh Andrews

With international award season in full swing, Mariana O'Kelly shares exclusive insights into global recognition for local ideas from Ogilvy SA, the top performing SA agency at the D&AD awards this year... Read


Focus on Shopper Marketing
Focus on Shopper Marketing
Image by 123RF
[Shopper Marketing] Mystery Shopper Europe adds Africa to basket
Mystery Shopping Providers Association Europe is targeting Africa to expand its membership base... read
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Advertising
It all starts with the merchandise
It all starts with the merchandise

Chris Brewer

If your leg is riddled with gangrene and you go to the finest surgeon in the world, he'll have no option other than to say "it's going to have to come off". The same applies to a poor product: you can get a temporary respite perhaps from major losses by using a brilliant copywriter and investing in a major ad campaign but, in the end, you'll fail and say "it'll have to come off..." read
Markstry dives in the deep end with Huawei and DDB
Markstry dives in the deep end with Huawei and DDB

Issued by Spitfire Films

The brief from DDB CD Chris Charoux to Spitfire director Markstry on their first commercial for new client Huawei was simple: Keep it premium. And for Markstry, that's business as usual... read

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CRM
Analytics underpins the new customer experience paradigm
Analytics underpins the new customer experience paradigm

Gavin Holme & Rudraksh Bhawalkar

With the widespread adoption of always-on connectivity and the pervasiveness of mobile devices, the way customers interact with business has evolved dramatically... read

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CSI
UCKG's Godllywood self-help group inspires women to develop a spirit of appreciation
UCKG's Godllywood self-help group inspires women to develop a spirit of appreciation

Issued by Universal Church of the Kingdom of God

The May meeting of the Godllywood self-help group highlighted the importance of developing an attitude of appreciation and gratitude, rather than one of dissatisfaction and complaining, as these are essential attributes if women want to achieve excellence. read

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Digital
Growth-driven design - the new frontier for your website
Growth-driven design - the new frontier for your website

Nicole Samakosky

Commissioning a company website used to be a risky, time-consuming process. You'd pay an agency a hefty fee and receive a site in return... read
Exhibitions
Join EXSA in celebrating Global Exhibition Day
Join EXSA in celebrating Global Exhibition Day

Issued by EXSA

EXSA, the Exhibition and Events Association of Southern Africa, will join exhibition organisers, venues, associations and service providers from countries all around the world in support of the first ever "Global Exhibitions Day" on 8 June, 2016... read
Media
Finalists announced for Standard Bank Sikuvile Awards 2016
Finalists announced for Standard Bank Sikuvile Awards 2016
Print and Digital Media South Africa (PDMSA) has announced the finalists in the 2016 Standard Bank Sikuvile Awards, an annual recognition of excellence in South African journalism... read
Production
Frieze gets Kofi
Frieze gets Kofi

Issued by Frieze Films

Frieze Films introduces Kofi Zwana - an exciting young director working out of Johannesburg. Multilingual and diversified in outlook, Kofi provides a fresh view on directing commercials... read
Promotions
My Money Plan: Phefumla
My Money Plan: Phefumla

Issued by Offlimit Communications

With the objective of generating leads, the My Money squads hit the road and got busy gaining the confidence of South African consumers... read
Social Media
Forget SEO or websites - social media is the future
Forget SEO or websites - social media is the future

Lebogang Mokubela

I'm not sure if you've noticed but we are living in a new revolution - the digital revolution. And because of this, marketing has changed; it has become increasingly obvious that it is no longer about "sell sell sell", but "engage engage engage"... read
TV
Limelight and Red Cherry produce Sofn'free HairXperts TV show
Limelight and Red Cherry produce Sofn'free HairXperts TV show

Issued by Red Cherry Media

The Sofn'free HairXperts Masters Challenge 2016 was definitely one for the books, bringing out SA's most shear hair experts. Red Cherry, being the production house for the show, produced launch and maintenance promos as well as a total of eight shows for the hair care brand... read
International
Facebook extends lead as news gateway: study
Facebook extends lead as news gateway: study
WASHINGTON: Facebook has become an important news source for close to half of American adults, a study showed on Thursday amid increased scrutiny over the social network's gateway role... read
Exhibitors ready for Lions Health MedTech Expo
Exhibitors ready for Lions Health MedTech Expo
Lions Health has announced the exhibitors at the Lions Health Omnicom Health Group MedTech Expo to be presented at this year's Festival from 18-19 June 2016... read
More International
Africa
Image by 123RF
Uganda journalism outreach
Applications are open for a reporting trip for female journalists to Uganda in September... read
More Africa
Jobs offered
Production Intern - Johannesburg
The Johnathan Andrews Studios is a creative engine which operates in photography, video and animation. Read more >>

Project Manager - Client Service/Producer - Sandton
MCore is a digital media production company based in Rivonia. We are looking for a project manager, client service and/ or producer person to join our team of seasoned professionals. Read more >>





New events to diarise
Nanoseconds Crisis Management
The Reputation Go-to Guy - 2 Jun 2016 to 3 Jun 2016, Johannesburg


Introduction to project management
AO Development - 8 Jun 2016, Ruimsig | 6 Jul 2016, Ruimsig, Roodepoort


Essentials of broadcast management
Sol Plaatje Institute - 20 Jun 2016 to 24 Jun 2016, Grahamstown


Crisis communication
PRISA - 23 Jun 2016 to 24 Jun 2016, Johannesburg


Digital strategy in building brands short course
Vega School - 30 Jun 2016 to 29 Sep 2016, Johannesburg | 30 Jun 2016 to 29 Sep 2016, Durban | 30 Jun 2016 to 29 Sep 2016, Cape Town | 30 Jun 2016 to 29 Sep 2016, Pretoria


Corporate communications, social media and reputation management seminar
Bloom Training - 13 Jul 2016 to 14 Jul 2016, Johannesburg


Introduction to copywriting for brands
Vega School - 25 Jul 2016 to 24 Oct 2016, Johannesburg | 25 Jul 2016 to 24 Oct 2016, Durban | 25 Jul 2016 to 24 Oct 2016, Cape Town | 25 Jul 2016 to 24 Oct 2016, Pretoria


Learn everything about web design in three days
Multidimensions - 27 Jul 2016 to 29 Jul 2016, Johannesburg


PRISA 2016 Conference
PRISA - 17 Aug 2016 to 18 Aug 2016, Durban



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Upcoming events
Customer Engagement Marketing Conference - 1 Jun 2016 to 2 Jun 2016, Johannesburg
Get fresh perspective and real solutions on how to attract and engage with today's customers. Read more about the Customer Engagement Marketing Conference. Read more >>

Stakeholder engagement management
PRISA - 1 Jun 2016 to 2 Jun 2016, Randburg


Public Talk- The Five Secrets to Great Success
Demartini Institute - 1 Jun 2016, Johannesburg


Graphic and web design workshops
Multidimensions - 2 Jun 2016 to 30 Jun 2016, Cape Town



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