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| Marketing & Media | | Mon 27 January 2014 | | ALL INDUSTRIES | COMPANIES | JOBS | EVENTS | SUBMIT NEWS | ADVERTISE | FOLLOW | MY ACCOUNT | SUBSCRIBE |
UNSUBSCRIBE | | | Innovating your way into troubleInnovation is good, right? Yes, it is, but as Sid Peimer points out, unless it's done properly, it can be dangerous... for instance, innovation, improperly executed, nearly killed LEGO.
On our ever-popular Trends front - this time for 2014 - Tarryn Pitchers looks at the shift towards advertising marketing managers within the South African advertising industry, Sue Disler looks at the issue of contradicting addictions and Pete Hutchings forecasts a bumpy 2014 for experiential marketing.
On the advertising front, are you one of growing number of TV viewers becoming increasingly irritated with clumsy TV product placements in our soapies. Chris Moerdyk takes a look at the issue. Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | | | | International | | |  | Read |  | Read |  | Read |  | Read | | Lifestyle | |  | BRIAN BERKMAN Read |
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| |  | Your Partner in Digital Marketing. As specialists in Google Ads, Meta Ads, and SEO, we help businesses grow by driving high-quality traffic, maximizing ROI, and building a strong digital presence. | | Quotes | | Douglas MacArthur "You are remembered for the rules you break." | More quotes Submit a Quote | | | New appointments | | - Claire Cobbledick to head up marketing at Gumtree SA - more info
| More people Submit a Person | | | Jobs offered | | | | | New events to diarise | | |  | Diploma in Digital Marketing - 3 Feb 2014 to 7 Feb 2014 , Cape Town
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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 | Diploma in Digital Marketing - 3 Feb 2014 to 7 Feb 2014 , Johannesburg
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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 | Diploma in Digital Marketing - 3 Mar 2014 to 7 Mar 2014 , Cape Town
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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 | Diploma in Digital Marketing - 3 Mar 2014 to 7 Mar 2014 , Johannesburg
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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 | Diploma in Digital Marketing - 8 Feb 2014 to 23 Feb 2014 , Cape Town
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
|---|
 | Diploma in Digital Marketing - 8 Feb 2014 to 23 Feb 2014 , Johannesburg
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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 | Diploma in Digital Marketing - 15 Mar 2014 to 29 Mar 2014 , Cape Town
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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 | Diploma in Digital Marketing - 15 Mar 2014 to 29 Mar 2014 , Sandton
The world's top Digital Marketing course. February and March weekday and weekend classes in Johannesburg, Cape Town, Nairobi, Lagos. Call 072 209 2363 or email info@brandschool.co.za. More info >> |
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AdForumFuture Publishing - 14 Feb 2014, Randburg Strategic events managementProvox Centre for Public Relations and Communicati - 6 Oct 2014 to 7 Oct 2014, Cape Town | 23 Oct 2014 to 24 Oct 2014, Randburg | 3 Nov 2014 to 4 Nov 2014, Limpopo | | |  | SID PEIMER LEGO was the world's most profitable and fastest growing toy company from 2007 to 2012, but had a near-death experience in 2003. How did this happen even though they ticked all the boxes for innovation? Read |  | Read |  | PETE HUTCHINGS Read |  | Read |  | SUE DISLER I started out the new year with a small experiment: A plea to all and sundry on Facebook to stop "talking" via SMS, iMessage, BBM and WhatsApp and start speaking verbally to each other again... Read |  | TARRYN PITCHERS There seems to be a growing shift towards advertising marketing managers within the South African advertising industry. This trends piece looks at the top three forward-looking ideas affecting the industry. Read |  | Read |  | Read |  | ISSUED BY REALM DIGITAL The global success of online shopping has given rise to the widespread adoption of ecommerce ventures by furniture retailers wishing to capture the potential of this ever-growing market. Read |  | Read |  | CHRIS MOERDYK Not nearly enough thought is going into how product placement is being implemented in soapies - and viewers are becoming irritated. Read |  | JULIETTE ATTWELL Read |  | Read |  | Government claims to have moved quickly to address the water shortage in Madibeng. Read |
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