That's what
Matthew Arnold is asking. He says, while the web has developed, banner ads have not kept up.
On The Loeries front, in today's Creativity Q&A,
Sarah Britten chats to Jason Little, who's here for The Loeries from Sydney.
You want to use Twitter and tweets to boost your business? If that's the case,
make sure your tweets don't end up as twacks-ups.
Diane Charton takes a look at the central role
consumers take in brand stories and Desere Orrill reckons it's time for that
text talk.
And to end... Alison Tucker asks is it better to
launch a new brand, or stretch an existing one?
Rod Baker, Content Director (@Bizcommunity, @Biz_Marketing)
PS Take a look at the latest ads in the
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